The smartphone brand will leverage a mix of digital & channel marketing, says Amit Doshi, CMO, Lenovo India, in a chat with exchan...
Programmatic leads the charts in the entire growth in ad spends in India, says Matt Brocklehurst, Head of Partnerships, Publishers...
Bright Outdoors Media has rolled out the campaign across Mumbai
Dilen Gandhi, Senior Director and Category Head – Foods, PepsiCo India, shares more on the campaign by Wunderman Thompson, featuri...
Guest Column: Amandeep Singh, Business Director, VMLY&R India, talks about the growth of the subscription economy in 2019 and pred...
Roch D'souza, CMO, Brand Factory, shares insights on how UGC has amplified the brand's Free Shopping Weekend event
Pai talks about his hopes from the wedding mattress launch, the role of innovation, and the brand’s expansion plans
Experts explain why Ayushmann Khurrana, who endorses brands such as The Man Company, UrbanClap, Magicbricks, Flipkart, Titan Eye P...
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