Top Story


Home >> Media - TV >> Article

Vijay TV gears up for ‘Kalakka Povathu Champions – Part II’

Font Size   16
Vijay TV gears up for ‘Kalakka Povathu Champions – Part II’

Buoyed by the huge success of the ‘Kalaka Povathu Yaaru’ series, the Tamil version of ‘The Great Indian Laughter Challenge’, Vijay TV is all set for second season of ‘Kalakka Povathu Champions – Part II’ from December 8.

Vijay TV promises over 26 weeks of non-stop laughter as the champions of Hutch Kalaka Povathu Yaaru II and Hutch Kalaka Povathu Yaaru I will come together under one roof for some rib-tickling performance. Uma Riyaz Khan, who hosted the first edition of the show, will host the show along with popular comedians Chinni Jeyanth and Madan Bob.

Ravinath Menon, General Manager, Vijay TV, said “‘Hutch Kallaka Povadhu Yaaru II’ has cemented the weekends on Vijay TV and has seen some of the best unidentified comic talents coming to light. We are bullish that this will have a rub-off effect on the shares of the ‘Kallaka Povadhu Champions II’, which is all set to commence on December 8 in the same time band.”

Meanwhile, the race for the finals of ‘Hutch Kalaka Povathu Yaaru II’ has begun. Ten participants, who have been chosen as comedy kings over the weeks, are now coming together to perform in the semi-finals of ‘Hutch Kalaka Povathu Yaaru II’, which would be aired on November 10 and 17. Two of the semi-finalists entered the race through the ‘jump-the-queue’ phase especially made available to Hutch subscribers.

The grand finale of this comic marathon will be aired on November 24.


Sidharth Gupta, Co-founder, Treebo talks about their outdoor campaign ‘Perfect stay or don’t pay’, what prompted this bold advertising move, its targeting, and the metrics that the brand utilizes to measure the efficacy of such a campaign

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)