Top Story

e4m_logo.png

Home >> Media - TV >> Article

Sony PIX now on mobile devices through Tata Sky’s mobile app

04-July-2015
Font Size   16
Sony PIX now on mobile devices through Tata Sky’s mobile app

Sony PIX is all set to take entertainment to the next level with the launch of its broadcast on mobile devices. Starting 01 July 2015, the channel comes alive on Tata Sky’s Mobile App. Subscribers of Sony PIX on Tata Sky will now get to watch their favourite movies on the channel LIVE and on the go.

This service will be available on Android, iOS mobile devices including Windows on PCs. AXN India and now Sony PIX will be English channels in their categories to provide this experience in India on Tata Sky Mobile.

Saurabh Yagnik, Executive Vice- President & Business Head, Sony PIX and AXN says, “With the fast paced life and ever changing habits of young television viewers in India, Live TV on mobiles is the next big thing. Accessibility to high quality internet services and app friendly smart phones, this evolution is taking place at a dynamic pace. To cater to this changing need of our evolved viewers, we have partnered with Tata Sky to launch Sony PIX on this platform and also further strengthen AXN’s presence in this space thus reinforcing ourselves as thought leaders in the categories that we operate in.”

He further adds, “With the ‘Tata Sky Mobile App’, and our presence therein we believe that we will be able to augment the viewing experience of our channels and buttress our position as the favourite destination for Hollywood blockbusters and of the best favourite shows from the US. They will never be missed…Catch them from anywhere on Tata Sky Mobile.”

Emphasizing the move, Paolo Agostinelli, Chief Content & Business Develoment Officer at Tata Sky said, “With the help of the Tata Sky Mobile app we have made our subscriber’s lives easier and enjoyable, as they can now carry their favourite shows anywhere they go. The addition of Sony PIX along with AXN to the bouquet of over 80 channels on the app, makes the popular movies and tele series genre an unbeatable combination.”

To activate, one needs to be an active subscriber of Tata Sky, download the free Tata Sky mobile app from the app store and register the device.
 

Tags Sony PIX Tata Sky Mobile App Saurabh Yagnik

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Meanwhile Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

Pankaj Belwariar, who recently resigned from the post of Vice President Marketing at Sakal Media Group, has now joined Rajasthan Patrika as the Head of Marketing in North and East region.

A look at Vivo’s ad campaign with their all-new brand ambassador Aamir Khan, which has fetched them a whopping 21 million views on YouTube