.jpg "TAM data: IPL 11 - Coca Cola enters top 5 advertised brands")
TAM data: IPL 11 - Coca Cola enters top 5 advertised brands
Dwaipayan Bose quits DNA, joins Mail Today as Editor
Indian consumer electronics industry to grow by 25% annually: MD, Mirc Electronics, Onida
Oath Hires K. Guru Gowrappan as President & COO
We want to work with 75 per cent of top global brands: Founder and CPO, zeotap
A CAG inspection report has indicated that Prasar Bharati’s Rajya Sabha TV has spent Rs 1700 crore in the last four years. This has happened without any revenues generated by the channel in return. The channel went live in 2011. The report states that even before it was operational fully, directors and editors had already spent Rs 60 lakh on travel, according to media reports.
The CAG report findings as quoted in media reports state that : “The CAG inspection report says the channel doesn't have a roadmap, while questioning the very relevance of a separate channel for the Upper House of Parliament.”
Questions have also been raised on the way RSTV has appointed some senior level hires and their salary structures which are not along the conventional lines of Rajya Sabha secretariat or government. Advocate Prashant Bhushan had moved the SC with respect to certain irregularities on senior level appointments.
Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale
Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity
Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.
.jpg "Pepperfry to launch new campaign and scale up content marketing")
CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps
Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity
CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps
The aim is to advance the company’s goal of simplifying its business and drive deeper service connectivity to its clients