Top Story


Home >> Media - TV >> Article

No live telecast, no Indian tour, says Australian Cricket Board

Font Size   16
No live telecast, no Indian tour, says Australian Cricket Board

The Australian Cricket Board (ACB) is seriously considering calling off Australia’s proposed tour of India in October if the series is not telecast live. This follows the impasse in Bombay High Court on the dispute over telecast rights between Zee and ESPN Star Sports.

At the hearing in the Bombay court on Monday, the Board of Control for Cricket in India (BCCI) counsel K K Venugopal said ACB has sent a communique to the Indian cricket board, saying that the Australian board was liable to be sued by its series sponsor, Travelex, if there’s no live telecast. Indian cricket team sponsor Sahara may take a similar action if the dispute is not resolved soon.

According to Mr Venugopal, if the rules for bidding were strictly adhered to, neither ESPN Star Sports nor Zee would have been eligible to participate in the process. He said a fresh rebidding was a possible way out to end the dispute though Zee was not in its favour. Agencies add that in case of a rebidding, all players could be invited again. Also the clause in the BCCI tender document referring to sport telecast experience could be removed, Mr Venugopal added.

While the case comes up for hearing again on Tuesday, it is apparent that BCCI may run out of time.

As per the affidavit filed by BCCI last week with Bombay High Court (details of this were published in FE in its edition dated September 20), the decision for the award of telecast rights will necessarily have to be finalised 15 days before the commencement of the series. Effectively, this means that a decision will have to be taken by September 21 at the latest.

“We need at least two weeks to prepare ourselves for the tour. By now, the equipment should have come in,” said Mr Venugopal. At the Bombay High Court on Monday, Zee’s counsel Harish Salve concluded his arguments. Pointing out that ESPN Star Sports’ production facilities were based in Sing-apore, he emphasised that ESPN Star Sports’ allegation that Zee did not possess the required two years of sports broadcasting experience was not valid.

The bench maintained that it was important for Zee to demonstrate its eligibility.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

In terms of affiliates, India ranks on the top. Spurred by the fast growth of mobile users and hence internet users, there are millions of websites, apps, WAP-sites and blogs using affiliate marketing...

Insecurity in the workplace due to the idea of AI encroaching on your job, or being sidelined at work because of your small town background? Sandeep Goyal has the right answers to help you deal with w...

As National Sales Head at, Ashish aims to bring on board a maximum number of advertising partners and consolidate the network’s position as a leader in the space.