Top Story

e4m_logo.png

Home >> Media - TV >> Article

NewsX undergoes refresh; unveils new brand logo

13-June-2017
Font Size   16
NewsX undergoes refresh; unveils new brand logo

With a fresh look, ITV Network’s NewsX is set to strike a new chord with its viewers. Elaborating on the revamp, Kartikeya Sharma, Promoter of ITV Network said, “The launch of our new brand logo kicks off a new era at NewsX, which caters to the young, upwardly mobile news-seeking audience.”

“Our new identity is a symbol of our promise to deliver authentic and hard-hitting news and this is just one of the many exciting new developments to come. The new logo is keeping in mind the evolving news audience and is a vibrant new take on our earlier logo. This new logo also seamlessly works across all platforms,” he added.

Besides NewsX, ITV Network also broadcasts India News. Last week, Sharma launched India News Punjab from Chandigarh in the presence of state Chief Minister Captain Amarinder Singh. “It’s our first foray into the Punjab region. The market is highly cluttered and we will bring revolution by streamlining regional news in Punjabi. We are committed to airing relevant and impactful regional content in Punjabi, allowing us to reach out to the Punjabi diaspora settled across the globe. The channel will showcase the true spirit of Punjabiyat in all its myriad moods,” Sharma said. 

Tags

Sidharth Gupta, Co-founder, Treebo talks about their outdoor campaign ‘Perfect stay or don’t pay’, what prompted this bold advertising move, its targeting, and the metrics that the brand utilizes to measure the efficacy of such a campaign

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)