Top Story

e4m_logo.png

Home >> Media - TV >> Article

India TV promotes Sudipto Chowdhuri as Executive President-Sales

28-April-2015
Font Size   16
India TV promotes Sudipto Chowdhuri as Executive President-Sales

After completion of two successful years at India TV, Sudipto Chowdhuri has been elevated to Executive President–Sales.

India TV underwent a complete brand makeover couple of years ago that included everything from brand identity to packaging to content to presentation. His inclusion to lead the Sales at India TV coincided with the pre-transition preparations at the channel.

As part of the larger organisational objective, the immediate challenges he has faced and succeeded in are those of price hike and bringing top-of-the-line brands on board.

During this period, the channel’s co-located inventory sales have also grown exponentially.

Reacting to the news, Sudipto Chowdhuri said, “I would like to especially thank MD & CEO Ritu Dhawan not only for the appreciation and recognition but also for placing trust and giving me a free hand to handle sales in a fiercely competitive scenario.”

Hailing from Kolkata, Sudipto started his career in advertising with Tata Yellow Pages in Delhi. He was sent to Kolkata to start Tata Yellow pages branch operations along with couple of senior colleagues. After a long stint in the Tata Yellow Pages, he moved South with India Today Group as Deputy Manager Advertising (IMPACT) and was handling all editions of India Today.

He then moved to Zee Network as a Senior Manager - Ad Sales and was handling the entire network sales based out of Hyderabad for the Andhra Pradesh market.

After being promoted to Associate Vice President – Sales, he then moved to Chennai to handle TN & AP markets. Soon after, he moved to Star News as Head of TN & AP.

He then joined Star News in Mumbai to handle bigger markets and responsibilities. After a relatively long stint with Star News and before joining India TV in January 2013, he got his first national responsibility with TV 9 Group (TV9 Kannada & NEWS 9 English News Channel).
 

Tags

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular