Top Story


Home >> Media - TV >> Article

Gujarati news market heats-up with the launch of ABP Asmita

Font Size   16
Gujarati news market heats-up with the launch of ABP Asmita

ABP has launched its new regional channel –ABP Asmita. The channel will be available on all leading cable networks in Gujarat. The formal launch is due with a special event in the coming few days. This is the third regional news channel from this group after ABP Majha and ABP Ananda.

Brajesh Kumar Singh, who has been associated with ABP News for a long time, will be the Editorial Head of the new channel. 

Commenting on the launch of ABP Asmita, Ashok Venkatramani, CEO, ABP News Network said, “Any large print market is obviously a potential TV market and Gujarat is a very strong market for us. In the past, we have been to places where there were no good quality news channels and we have successfully opened and built the markets.”

ABP Asmita is likely to face tough competition from existing players like ETV News Gujarati, Sandesh News, VTV News and TV9 Gujarati.

Tags ABP News ABP Sanjha ABP Asmita Ashok Venkatramani

Rishi Pratim Mukherjee finds his eternal peace at home on a typical weekend by reading his all time favourite books or simply switching off

Prashant Puri, Co-Founder and CEO of Adlift, talks about his journey from being the company’s co-founder to an investor and also tells us how automation will soon take the top spot in every marketer's list

Shikha Kapur, CMO- ‎Fox Star Studios, speaks on the evolution of digital marketing in the organisation

Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors, on their three-year association with IPL where they will promote their new model Tata Nexon

According to media reports, the new logo will not be very different from the existing one and the changes may not be very visible

Visual highlights from the seventh edition of IMPACT’s 50 Most Influential Women event held in Mumbai on Thursday 22nd March.

The FIR was filed by the police after BARC India’s vigilance team found out that the details of the households where BARC India’s BAR-O-Meters are installed were compromised