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Filmy launches on-ground musical initiative ‘Live & Filmy’

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Filmy launches on-ground musical initiative ‘Live & Filmy’

Filmy has announced the launch of ‘Live & Filmy’, a series of on-ground viewer connect musical extravaganzas. The first of the series, featuring Daler Mehndi, Sukhvinder Singh and Tanushree Dutta, is scheduled for January 27, 2007.

Ashutosh, Business Head, Filmy, said, “Filmy has always strived to deliver the best with various initiatives to our viewers. ‘Live & Filmy’ is a unique one of its kind initiative by the channel, which will have Daler and Sukhwinder performing together for the first time. This is yet another endeavour from Filmy towards providing entertainment content to its viewers.”

In the past, Filmy has presented various initiatives like the Filmy Stock Exchange – India’s first virtual exchange, trading Bollywood stars. Some other shows on the channel include ‘Firangi Filmy’, ‘Rokkky’s 99’, ‘Aaj Ki Filmy Khabar’, ‘Meri Bhains Ko Anda Kyon Maara’, ‘Filmy Hot Break’, and ‘Aaj Ki Filmy Khabar’, besides exclusive interviews with industry stalwarts.


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The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)