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CNBC-TV18 launches Business This Week

19-March-2004
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CNBC-TV18 launches Business This Week

CNBC-TV18 is launching Business This Week, a half-an-hour special show that encapsulates the top stories from the world of business and finance. Business This Week premiers on Saturday, 20th March 2004 at 9 pm and repeats on Sunday at 7:30 pm.

As part of the channel’s new programming initiatives, Business This Week will cover the entire spectrum of news related to business, from the corporate world to finance and the markets, with expert comments and analysis from the Channel’s editors.

CNBC-TV18’s Corporate Editor, Govindraj Ethiraj and Executive Editor Senthil Chengalvarayan will come together to host this show. Business This Week will kick off with the top story of the week, to be followed in succeeding segments with the main general story/corporate story, the top market feature, and will wrap up with the main news headlines of the past week.

Announcing the launch of Business This Week, B Saikumar, Vice President, Sales and Marketing, CNBC-TV18, said, “At CNBC-TV 18, we understand that time is of essence to our viewers. This is the basis of our new show, Business This Week, which is a comprehensive magazine show that covers the latest developments in the world of business. It’s the best of business – on a platter.”

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