Top Story

e4m_logo.png

Home >> Media - TV >> Article

BBNPL launches its new channel - BTVi

03-August-2016
Font Size   16
BBNPL launches its new channel - BTVi

In a pioneering move, Business Broadcast News Pvt. Ltd. today announced the launch of new channel BTVi. Taken a step ahead in setting the pace, the channel will provide accurate business and financial information that is of material interest and use to all participants of the financial ecosystem .

According to the official statement released by the company on the launch of BTVi, “We stand by our principle of continuously delivering accurate information to our viewers. The content of the new channel will be a reflection of our proficiency and experienced editorial team. The compelling content of BTVi will be of interest to all participants of the financial ecosystem. BTVi will also have strong digital connect with the viewers with an integrated newsroom.”

BTVi will continue to have strong connect with the senior corporate management, big market movers, technocrats, and the governance administration - both federal and state. With sharp market analysis, investment takeaways & deep data-mining, the show line-up will demonstrate best –in-class insights, exhaustive analysis, detailed company reports and in-depth interviews with the industry stalwarts and influencers.

List of driver shows on BTVi:

Dealing Room (Weekdays 8:00 - 9:30) - Get all the crucial market cues & trade calls as Ashu Dutt & Abha Bakaya take you into the all-important market opening.

Market Guru (Weekdays 09:30 - 10:00) - The very cream of market veterans with decades of street cred share their invaluable perspective and analysis.

The Trading Day (Weekdays 14:30 - 15:30) - Countdown tracks the breaking business news and top stories in the lead-up to the closing of markets.

E-Inc (Wednesday 20:30 - 21:00) - A path-breaking show that charts the twists and turns in e-commerce. Find out what it takes to go from start-up to the next big success story.

The Auto Show (Thursday 22:30 - 23:00) - Get up to speed with the latest in the auto mobile world; hear from leading auto industry voices, review cars and bikes. We also address consumer concerns.

Overall programming initiative will cater to a spectrum of audience - global and domestic influencers, business leaders and government-stakeholders.

Tags

Sidharth Gupta, Co-founder, Treebo talks about their outdoor campaign ‘Perfect stay or don’t pay’, what prompted this bold advertising move, its targeting, and the metrics that the brand utilizes to measure the efficacy of such a campaign

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)