Top Story


Home >> Media - TV >> Article

BARC ratings: Star, Colors and Zee see big dip in week 28

Font Size   16
BARC ratings: Star, Colors and Zee see big dip in week 28

In week 28 (July 11 – 17, 2015) of the Hindi GEC Universe as per BARC ratings showed that Colors’ ratings declined the maximum during the week. Star Plus and Zee TV too saw large decline in their ratings during the week.

According to BARC data week 27 HSM NCCS All India markets C&S 1lakh+, Star Plus in week 28 saw a large decline in ratings to 380 million from 416 million in week 27.

Colors at No.2 spot saw its ratings take a big dip to315 million in week 28 from 364 million in week 27.

Zee TV at No.3 spot too saw in its ratings decline this week to 255 million from 284 million in week 27.

Life OK’s ratings saw a smaller decline in comparison this week to 230 million from 239 million last week.

Sony TV at No.5 spot saw a drop in its ratings yet again this week as it fell to 164 million from 177 million in week 27.  


Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

One of the latest entrants to the IPL club, Kent RO Systems recently announced its sponsorship deal with Kings XI Punjab

The shortlists in the Media, Publisher, Creative and Branded Content categories are now up on the website

According to BARC India data, English news genre grew by 2.76 per cent whereas Hindi news genre saw a 30 per cent growth during North East Assembly elections results on March 3