Top Story

Home >> Media-TV >> Article

Ambani grills BBC's hard talking Sebastian

22-November-2002
Font Size   16
Ambani grills BBC's hard talking Sebastian

If events are a way of developing affinity between a channel and its viewers, BBC definitely had a winner in Tim Sebastian's visit to India. Hard talk presenter was put on the hot seat at BBC World's trade events in three cities - Mumbai, Delhi and Bangalore.

And if the event held at Oberoi, Mumbai last evening is any indication, BBC's decision to bring Sebastian to India has paid off. Enthralled audience included well known names from the corporate, advertising and media world. Anil Ambani, Vice Chairman and MD of Reliance Industries, in this last leg of the event, interviewed 'hard taking' Sebastian with great aplomb.

Ambani's well researched and exhaustive questions were fielded by Sebastian expertly. Humour flowed, though the 'interview' touched on quite a few serious issues like racial profiling of people in UK and the US, West's interference in the Subcontinent's affairs and nuclear disarmament.

A glimpse at some of tongue in cheek responses by Sebastian: A comment by Ambani on Sebastian's receding hairline was met with a rejoinder. "Hair do not grow on busy places", and when Ambani asked him about his salary at BBC, pat came the reply, "I can't tell, I don't want people to take pity on me."

The interview was concluded with an open house -and there was no dearth of questions from the audience. While answering audience' question Sebastian made it clear that the aim of his interviews is to elicit insights and information and not to scare people.

The experience was enthralling, and at the end of it you wished you had been there at Delhi and Bangalore events as well. In Bangalore he was interviewed by N Ram, editor of Frontline and in Delhi by MJ Akbar editor-in-chief of The Asian Age.

However, being on the hot seat is not the only thing Sebastian has done on this trip to India. He spent time in Kashmir, and also interviewed Yashwant Sinha, Mehbooba Mufti, Umar Farooq, Brajesh Mishra and Harmala Gupta. Sebastian expressed his admiration for Harmala Gupta, founder of CanSupport, India's first cancer support group

Sebastian was awarded the British Academy of Film and Television Arts Richard Dimbleby Award for the most important contribution to factual television in 1982. For two consecutive years - 2000 and 2001 - he received the Royal Television Society's interviewer of the year award.

Tags

Varun Raina, Marketing Manager, Airbnb India speaks to exchange4media about the successful #LiveThere campaign and how Bollywood helps them connect with its young consumer

Tim Castree is all praises for his team in India and trusts it to be a result of “an excellent execution of agency’s global strategy” headed by Kartik Sharma

Siddharth Dabhade says Criteo’s technology allows brands to engage with shoppers, create relevant experience on retail apps, thereby driving sales and profits

Shantanu Gangane says OTT platform Viu plans around 20+ originals and is all set to enter the Tamil market with a mix of syndicated and original content

right
left
OFF THE CUFF HAS JOURNALIST ARUN SHOURIE IN CONVERSATION WITH SHEKHAR GUPTA IN MUMBAI IAA HOSTS FIRST INDIAA REGIONAL AWARDS (TELUGU) IN HYDERABAD BREAK THE CEILING TOUCH THE SKY 2018 SEES OVERWHELMING INDUSTRY PARTICIPATION 10TH EDITION OF ABC EUREKA AWARDS IN MUMBAI CELEBRATES WORK OF PARTNER AGENCIES EMINENT JURY PICKS LOUDEST’S 100 MOST POWERFUL INDIAN MUSIC BUSINESS LEADERS MODE LOFT BY SABGROUP LAUNCHES SIGNATURE MENSWEAR POWER DRESSING CLOTHING LINE TOP MARKETERS DISCUSS ART AND SCIENCE OF EFFECTIVE LISTENING @PITCH CMO SUMMIT 2018, DELHI THIRD SEASON OF ‘INDIA’S TOP DIGITAL PLANNERS’ RECOGNIZES EXCELLENCE IN THE DIGITAL INDUSTRY WOMEN ECONOMIC FORUM 2018 SEES DISTINGUISHED GLOBAL PERSONALITIES IN ATTENDANCE PEPPER CREATIVE AWARDS 2018 RECOGNIZE THE BEST IN ADVERTISING IN SOUTH INDIA RADIO CITY’S POWER OF RADIO MEET HOSTS TOP ADVERTISING INDUSTRY LEADERS TOP INDUSTRY PERSONALITIES ATTEND ZOOM-MYNTRA EVENING TO CELEBRATE THEIR PARTNERSHIP LEADING MARKETERS, EXPERTS SHARE INSIGHTS ON DIGITAL TRANSFORMATION @ADOBE SYMPOSIUM IN MUMBAI NICKELODEON TRADE PARTY SEES MARKETING INDUSTRY LEADERS AND THEIR FAMILIES IN ATTENDANCE GOLDEN MIKES RADIO ADVERTISING AWARDS 2018 RECOGNIZE INDUSTRY’S MOST DESERVING ACHIEVERS AIMA MANAGING INDIA AWARDS HONOUR THE BEST IN THE INDUSTRY BW BUSINESSWORLD’S GREAT INDIA DEBATE BRINGS TOGETHER INTELLECTUALS ACROSS INDUSTRY SECTORS BW BUSINESSWORLD SMART CITIES CONCLAVE PATNA 2018 SEES EMINENT INDUSTRY LEADERS IN ATTENDANCE EMINENT JURY PICKS WINNERS OF GOLDEN MIKES RADIO ADVERTISING AWARDS MADDYS 2018 SEE TOP ADVERTISING AND MARKETING INDUSTRY LEADERS IN ATTENDANCE

The ad which was shot on Monday in Mumbai’s Film City in Goregaon is slated to go on air in July.

The campaigns that won at The Abby's are not going to Cannes this year. The agency has chosen a different set of campaigns for the international festival of creativity

EVP and Head Digital Business, SPN India says the surge in smart phone sales is driving the growth of over-the-top (OTT) industry like never before