ASCI upholds complaints against Vodafone, Ola, Oppo, Horlicks, Complan ads

In February 2018, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 193 advertisements out of the total of 290 advertisements it eval...

Akshay Kumar turns Yamraj while endorsing PolicyBazaar.com and PaisaBazaar.com

The first TVCs from Policybazaar and Paisabazaar will be aired today, across channels, including the IPL broadcast

MSL India Announces New Video, Social and Content Leadership Roles

The new hires will enable MSL to provide its clients with platform as well as format-specific content expertise

Fortis is for profit but not for profiteering: Jasrita Dhir, Head-Branding & Marketing

The Head of Branding and Marketing at the healthcare giant gives insight into building the brand for health and well-being.

When the CEO of a travel site decides to co-produce a Kangana Ranaut starrer...

An interview with Nishant Pitti, CEO and Co-founder of Easemytrip, where he tells us about how he came to co-produce a Kangana Ranaut film

Tomorrow Creative Lab wins creative duties of Ashiana Housing Ltd.

Apart from the mandate for the first project which is the Ashiana Town in Bhiwadi, Tomorrow and InterTwined will deliver brand solutions across film,...

Samsung tops Most Attractive Brands Index: TRA

Reliance Jio, and Patanjali give market leaders Airtel and HUL tough competition in telecom and FMCG categories respectively

Mavcomm Consulting elevates Pranjal Dutta to role of CEO

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal D...

10 high profile Media & Corporate exits of 2017

From media bigwigs to marketing wizards and technology moguls, the news of high profile corporate exits kept the surprise quotient high throughout the...

Twitter Rolls Out New Ad Solution With Moments in India

Advertisers can now sponsor Moments from premium content partners, selecting the exact content audiences are passionate about, at scale

Idea Shop's Vishal Mull announces digital venture 'FabForm'

FabForm will bring comic and quirky content on-the-go to the country's internet generation

Sahara India Media transforms itself for digital media

Brings in Arup Ghosh as the CEO and Editor-in-Chief of its media division

The next few years for Firstpost will be all about evangelising: Azim Lalani, Business Head

In the last six years,the website has done exceptionally well, according to Lalani. In a chat with exchange4media, he reveals future plans for the bra...

Twitter Launches In-Stream Video Ads in India with Amazon, Maruti and Motorola

With In-stream Video Ads, advertisers can align with premium videos from hundreds of the world’s top publishers

Twitter launches in-stream ads; takes Twitter video ads to the next level

Amazon, Maruti and Motorola have come onboard as the first advertisers in the market

Facebook ropes in Shivnath Thukral as Policy Head for India

Veteran journalist Shivnath Thukral will join Facebook Inc as Director, Public Policy for India and South Asia next month.

NDTV Digital revenue up by 35% YoY in Q2 FY’17

Costs at NDTV Convergence were down from Rs. 119 crore to Rs. 105 crore in Q2 (YoY)

Donald Trump's attacks on independent media have spurred a Renaissance: Lydia Polgreen, Huffington Post

Polgreen, Global Editor-in-Chief of Huffington Post, was in the Capital recently to talk about the importance of journalistic values in a world deluge...

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