Women's Day Special: Diversity in the workforce and leadership helps understand the consumer better

Women make up around 30 per cent of the entry-level workforce in the media and advertising world, but this number steadily drops to 3 per cent at the...

McCann leads with nine shortlists at Adfest 2018; BBDO & Black Swan Life secured three each

Indian agencies have secured shortlists in categories: Design, Direct, Effective, Film Craft, Film, Integrated, Interactive, Media, Outdoor, Print Cra...

GreenCheese wins PR mandate for Dainik Jagran INEXT and ISCKON

The accounts will be handled by lead strategist Lovejeet Alexander, from the Gurgaon office.

Guest Column: The importance of competitor mapping: Vivek Singh, Co-founder, Adby Ventures

Vivek Singh, Co-founder of Adby Ventures, delves into how competitive mapping technologies are enabling marketers to look at all their competition ads...

ICMA 2017: Master content-marketing multi-year programs by brands

Bendaryl, Dainik Jagran and Accenture’s master content-marketing programs were engaging and helped the brands create a buzz

Mindshare bags 11 metals at Audacity ICMA 2017

A total of 31 awards were given away at the second edition of the Indian Content Marketing Awards

Advertising Industry Has Overcome the Blues

Experts claim Print and TV Industry were heavily affected by the move whereas Digital made hay

Apurva Purohit chairs jury meet today to pick IMPACT’s Top 40 Under 40 list

The initiative aims to pick the 40 brightest talented individuals under the age of 40 in the Indian Media, Marketing and Advertising domain

Producers follow ‘Less is More’ marketing strategy for ‘Sanju’

This was the crux of the marketing narrative and Fox Star Studios spent 60% of media spends on digital

Digital entrepreneurs rule IMPACT’s inaugural 40 Under Forty list

IMPACT from the exchange4media Group launches the first edition of its ‘40 Under Forty’ list to recognise extraordinary achievers who are 40 years of...

ICMA 2018: Mindshare and Jagran Prakashan lead the shortlist

A total of 108 entries have been shortlisted for Audacity e4m Indian Content Marketing Awards 2018

Sujeet Mishra, Marketing Head of Times Now to join Zee Media

Sujeet Mishra will head the marketing functions of news channels under Zee Media Corp

Bharat Kapadia joins BrandAd Emedia Solutions Board

Kapadia brings in his rich experience of holding senior level positions with various media houses like Lokmat, Jagran 18, Divya Bhaskar group, and Chi...

Jagran New Media launches a women-only website in Hinglish

Unlike many other websites that target millennials, www.herzindagi.com aims to target middle-aged women preferably married and who may even have a chi...

Polls apart!: What media did on the day of election results

Elections are perhaps the biggest event for media and it does everything to get the most out of them. Here’s how Indian media covered the recently con...

Jagranjosh.com won Best Education Website at Global Digital Marketing Awards 2018

Jagranjosh.com is driven by its focus on providing relevant, factual and useful information in rich media formats which enable students to make inform...

Global Digital Marketing Awards 2018- Onlymyhealth.com wins Best Healthcare/Medical Industry Publication- Digital award

Over the years, Onlymyhealth.com has established itself as a complete health and lifestyle platform which provides information that is comprehensive,...

Vivek Saxena joins TVF as North Head – Brand partnerships

At TVF, Saxena will be responsible for identifying and building new revenue streams, along with fostering deeper brand relationships

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