ASCI upholds complaints against 130 out of 199advertisements

Complaints against Godrej Consumer Products, HUL, Reliance Communications, Vodafone India, Amazon India, Mobitech Creations, Foodpanda and more, were...

Ad-spends see minor short-term decline due to GST

As July draws to a close, we take a look at how marketers reacted to the new tax regime

The Advertising Club announces nomination list for Marquees 2017

The nomination list includes thought leaders who have been category game changers and innovators

Smt. Smriti Irani, Hon'ble Minister of Textiles and I&B, to be Chief Guest of Honor at Marquees 2017

Marquees 2017 will be held 11th August at Grand Hyatt Mumbai to be attended by CEOs CMOs, Agency heads and stalwarts from the advertising, marketing a...

Akshay Kumar-HUL ask users to choose #SahiAyurved in new ad

The ad features Akshay Kumar, the brand ambassador for Lever Ayush

Top five ads going viral this season

Among the spate of ads that recently hit social media , ad campaigns from HUL, Quaker Oats, Badshah Masala, Big Bazaar and D’décor got people talking

HUL's ad campaign for Comfort is breaking gender stereotypes one step at a time

HUL’s Comfort Fabric Conditioner ad takes a ‘Chota Step’ towards a ‘Badi Baat’

Top 5 compelling viral ads of the month

Ads by Saffola Masala Oats, Bajaj Finserv, Brooke Bond Tea, Fashion Big Bazaar and Comfort After Wash have fetched the brands not just viralty but als...

CVL Srinivas to be recipient of exchange4media Influencer Award 2017

The exchange4media group is pleased to announce CVL Srinivas, CEO (South Asia) of GroupM as the recipient of this year's Influencer of the Year Award...

ASCI upholds complaints against 114 out of 193 advertisements

Out of 114 advertisements against which complaints were upheld, 51 belonged to the Healthcare category, 31 to the Education category, followed by 17 i...

Surf Excel extends Daag Acche Hain to Haar Ko Harao

The new philosophy is an extension of the ‘Dirt is Good’ philosophy and marks the beginning of the next stage of Surf Excel’s brand journey

Mirinda, Brooke Bond, Vicks...Our pick of top ads in 2017

From embracing progressive themes for social good to creating conversation on topics that were considered taboo, these ads definitely struck the right...

Kajol launches HUL's new Swachh Aadat Swachh Bharat campaign

The TVC puts spotlight on the issue of poor hygiene through a group of kids who miss out on the simple joys of childhood due to repeated illness

Complaints against ads of Dove shampoo, Durex condom, Livon upheld in Jan 2018 by ASCI

The Advertising Standards Council of India upheld complaints against 171 advertisements, out of a total of 247 advertisements that were evaluated by i...

TBI, Brooke Bond Red Label partner for The Breaking Barriers series

Over the past five months, they shared stories of people having each other’s back no matter what

ASCI upholds complaints against Vodafone, Ola, Oppo, Horlicks, Complan ads

In February 2018, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 193 advertisements out of the total of 290 advertisements it eval...

Lotus Herbals continues to make misleading claims on its sun protection products: HUL

In an email conversation with exchange4media, HUL stated that the contents of the said video neither disparages nor denigrates Lotus Herbals

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