Maxus retains Shoppers Stop media mandate

The multi-agency pitch saw participation from all the major agencies

Unless Media recommends a medium, Creative does not develop the experience and skill sets for it: Roda Mehta

Roda Mehta’s speech on receiving the Advertising Agencies Association of India’s Lifetime Achievement Award in Mumbai recently

UP, MP and Maharashtra lead top 5 ad spending states

There has been a significant increase in the ad expenditure by state governments over the years. In some cases, it has been surprisingly unprecedented...

The Advertising Club announces nomination list for Marquees 2017

The nomination list includes thought leaders who have been category game changers and innovators

Smt. Smriti Irani, Hon'ble Minister of Textiles and I&B, to be Chief Guest of Honor at Marquees 2017

Marquees 2017 will be held 11th August at Grand Hyatt Mumbai to be attended by CEOs CMOs, Agency heads and stalwarts from the advertising, marketing a...

Ajit Varghese elevated; will lead Global Market Development as President for MEC and Maxus merged entity

He will take on his new role early next year and will be reporting to Tim Castree who is the Global CEO of the new entity

Unilever, Shell, Volvo among cos. that support global rollout of GroupM's viewability standards

Hulu, Spotify, Teads, comScore, DoubleVerify, Integral Ad Science and Moat among first publishers and tech partners embracing global push for higher v...

Ramesh Narayan elected President of IAA India Chapter

Narayan was unanimously elected President of the India Chapter of the International Advertising Association (IAA) at its AGM held on 28th September 20...

Media Heads expect 2017 Adex growth to be restricted at 10%; lowest In five years

Media agency heads we spoke with said Indian Adex growth would be lower than expected due to the introduction of new policies like demonetisation and...

CVL Srinivas to be recipient of exchange4media Influencer Award 2017

The exchange4media group is pleased to announce CVL Srinivas, CEO (South Asia) of GroupM as the recipient of this year's Influencer of the Year Award...

We intend to build our business in the Southeast Asian market from the ground up: Milind Pathak, Httpool

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressivel...

We are looking at best acquisitions: Sir Martin Sorrell

Sorrell who is in India for WPP’s first-ever board meeting in the country, hints at more acquisitions and announces a second role for CVL Srinivas, CE...

Digital has eaten into both TV and Print: Debraj Tripathy, MediaCom

Media buying and selling has moved from being relationships led to being more data and analytics led, Debraj Tripathy

With response data of 3,75,000 people we understand purchase journey better: Alastair Aird, Global Chairman, Wavemaker

With a team of 700+ professionals, lead by Kartik Sharma, Managing Director -South Asia, the agency is all set to create waves across the Indian marke...

Group M’s global leader Rob Norman to retire from WPP

Norman has been with WPP for almost three decades. His last designation was Chief Digital Officer and North American chairman of GroupM

Show more