The Advertising Club announces nomination list for Marquees 2017

The nomination list includes thought leaders who have been category game changers and innovators

eBay creates immersive digital experiences for #ThingsDontJudge

The 360 degree campaign conceptualised by 22feet Tribal Worldwide tells untold stories of real people who went against the grain with equipment that d...

We'd like to focus on partnerships and associations: Josy Paul, BBDO India

Paul lets us in on walking tall through 2017, transformation of the agency space, how BBDO India plans to continue staying on the top of the game and...

ICMA 2017: Media needs stories and vice versa: MK Anand, Times Network

At the e4m Content JAM, MK Anand, MD and CEO, Times Network talked about the importance of stories for brands, their symbiotic relationship,media’s ro...

Imagica in talks with kid's channels to bring character-specific rides by March-April

Raveendra Singh, Associate Vice President, Marketing and Sales, Imagica, spoke about getting characters-specific rides and attractions, scaling up the...

The Future of Programmatic is in Dynamic Creative Optimisation: Aditya Jagtap, co-founder, HockeyCurve

The two-year-old company has big ticket clients like Flipkart, Hotstar, VOOT, Tanishq, NBC Universal Studios and eBay

Affiliate Marketing is at the core of Admitad: CEO Neha Kulwal

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years