We set aside 10-15% spend for content marketing: Aparna Mahesh, CMO, FreshMenu.com

One of the marketing initiatives by FreshMenu.com includes a recently launched magazine produced in partnership with DontBeContent

BankBazaar.com Appoints Aparna Mahesh as CMO

With almost 2 decades of experience in building successful brands across industries, both nationally and internationally, Aparna will lead the company...

ICMA 2017: No brand can afford to ignore the role that video will play in its content strategy: Aparna Mahesh, CMO, FreshMenu

Aparna Mahesh, CMO, FreshMenu spoke to exchange4media on the integral features of a good content strategy, the role of video and more.

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