zenith-optimedia
Reckitt Benckiser India initiates Media Pitch?blur=25

Reckitt Benckiser in India has initiated a media pitch confirm industry insiders, the pitch process which kicked off a couple of weeks ago is still in its early stages. IPG Mediabrands is the current agency on the account

Priyanka Mehra Dec 10, 2015 9:53 AM

Reckitt Benckiser India initiates Media Pitch?blur=25

Reckitt Benckiser in India has initiated a media pitch confirm industry insiders, the pitch process which kicked off a couple of weeks ago is still in its early stages. IPG Mediabrands is the current agency on the account

Priyanka Mehra Dec 10, 2015 9:05 AM

Tanushree Radhakrishnan back in the ZenithOptimedia fold as Senior Vice President?blur=25

This is her second innings with the ZenithOptimedia Group. She was previously employed in the organisation between 2008-2013 and was instrumental in the phase when Resultrix was being integrated into the group. Radhakrishnan will report into Tanmay Mohanty, the Managing Director of ZenithOptimedia Group’s digital companies Performics and Resultrix

exchange4media Staff Nov 27, 2015 11:48 AM

Uninor scouts for an Outdoor Partner?blur=25

The media agency on record is Zenith Optimedia, and creative agency on record is Bates Chi and Partners

Priyanka Mehra Oct 29, 2014 8:30 AM

Mona Jain puts in her papers as CEO of VivaKi Exchange?blur=25

Jain moves on after a three-year stint as CEO of VivaKi Exchange. She was heading the media buying for VivaKi's media companies - Starcom MediaVest Group and Zenith Optimedia

exchange4media Staff Dec 27, 2013 7:37 AM

Mona Jain puts in her papers as CEO of VivaKi Exchange?blur=25

Jain moves on after a three-year stint as CEO of VivaKi Exchange. She was heading the media buying for VivaKi's media companies - Starcom MediaVest Group and Zenith Optimedia

exchange4media Staff Dec 26, 2013 4:27 PM

India will be one of the top 5 mobile markets in the next 2 yrs: Steve King?blur=25

In an exclusive chat with exchange4media at Cannes 2013, the CEO of ZO Worldwide talks about India’s mobile potential, exceptional media trends and more...

Priyanka Mehra Jun 19, 2013 10:29 AM

India will be one of the top 5 mobile markets in the next 2 yrs: Steve King?blur=25

In an exclusive chat with exchange4media at Cannes 2013, the CEO of ZO Worldwide talks about India’s mobile potential, exceptional media trends and more...

Priyanka Mehra Jun 19, 2013 10:29 AM

Industry approves Airtel’s foray in m-advertising?blur=25

Airtel’s move will not only create opportunities for increasing brand saliency but also help companies extend access to rural audiences

Priyanka Nair Jun 1, 2012 8:31 PM

Industry approves Airtel’s foray in m-advertising?blur=25

Airtel’s move will not only create opportunities for increasing brand saliency but also help companies extend access to rural audiences

Priyanka Nair Jun 1, 2012 8:31 PM

Performics expands search market?blur=25

With clients such as Nestle and Reckitt Benckiser on board, Zenith Optimedia’s Performics has grown 50-60 per cent since its launch

Deepika Bhardwaj May 29, 2012 8:06 PM

Industry leaders on navigating rough seas - Watch Videos?blur=25

Pitch Madison Ad Outlook predicts the industry to grow by 9%. Sam Balsara, Nigel Wark, Satyajit Sen & Praveen Sharma comment on the subject

Deepika Bhardwaj Feb 21, 2012 8:55 AM