zeegnition
DNA launches new brand campaign in Mumbai

The campaign uses actual newspaper headlines in its creative that have set the agenda for the nation

exchange4media Staff Oct 28, 2014 9:07 AM

DNA launches new brand campaign, 'Breaking News, Broken Down'

DNA aims to fulfill the dynamic reading habit of emerging young readers. The new format comes from an insight on how DNA's young reader base reacts to breaking news. With its new brand campaign, DNA has laid out its positioning as 'News for the Busy Indian'

exchange4media Staff Aug 21, 2014 8:20 AM

Zee Media Corp launching auto vertical Zeegnition today

The auto vertical will have 360-degree presence across print, web and television. Adil Jal Darukhanawala is the Editor-in-Chief of Zeegnition

exchange4media Staff Jan 24, 2014 7:49 AM