zee-tv
Digital takes home a larger pie of TV channels' ad spends?blur=25

From mobile apps to social media campaigns, broadcasters are upping their ad spends on digital and investing heavily in the medium for higher viewership and engagement

Collin Furtado Dec 4, 2014 7:58 AM

Week 47 ratings: Star Plus falls while Zee TV rises and Sony recovers?blur=25

Star Plus’ ratings fell to 631 million GVTs in week 47 from 658 million GVTs last week. Sony’s ratings rose to 207 million GVTs in week 47 from 190 million GVTs in week 46

exchange4media Staff Nov 28, 2014 1:41 PM

 Week 46 ratings: Sony plunges with a massive drop in ratings; Zee TV gains ground?blur=25

Sony plummets further as ratings declined to 190 million GVTs in week 46 from 245 million GVTs in week 45

exchange4media Staff Nov 21, 2014 3:52 PM

Radio City partners with Zee TV for ‘Dil Se Naachein Indiawaale’?blur=25

RJ Archana in Mumbai, RJ Ginnie in Delhi & RJ Aseem in Ahmedabad will host a segment featuring the backstage drama in the show

exchange4media Staff Oct 18, 2014 9:57 AM

Zee's latest in its superhero trilogy aims to 'unify' families?blur=25

Maharakshak Aryan is about a boy next door with superhero powers and adds a dash of fantasy to the exiting line-up of shows, says Pradeep Hejmadi, Business Head, Zee TV

Abid Hasan Oct 17, 2014 8:09 AM

Zee TV's Diwali offering Dil Se Naachein Indiawaale draws star power?blur=25

Shah Rukh Khan, Deepika Padukone, Abhishek Bachchan become 'Agents of Happiness' for the show, which has roped in sponsors such as Maruti Suzuki Alto K 10, Askmebazaar.com & L’Oreal Paris Fall Repair 3X

exchange4media Staff Oct 4, 2014 10:07 AM

Week 38 ratings: Zee TV gains ground, Comedy Nights receives major setback?blur=25

According to latest TAM ratings, all Hindi GECs registered a decline, except Zee, while new Hindi GECs saw a marginal improvement in their ratings

Collin Furtado Sep 26, 2014 8:05 AM

Week 33 ratings: Zee TV sees maximum gains; Sony's loss is Sab TV's gain?blur=25

As per data sourced from TAM subscribers, Week 33 saw Zee TV surge ahead with a huge gain of 38 million GVTs. Colors is the only other channel apart from Zee TV that saw a huge rise in ratings this week

Collin Furtado Aug 22, 2014 8:03 AM

Week 32 ratings: Zee TV slips, while all Hindi GECs surge ahead?blur=25

As per data from TAM subscribers, Week 32 saw Star Plus garner significant gains from last week that saw the channel cross the 700-million GVT mark once again. Zee TV slid from 438 million GVTs in Week 31 to 415 million GVTs in Week 32

exchange4media Staff Aug 16, 2014 9:56 AM

Former CEO of Lok Sabha TV Rajiv Mishra joins Samsung as VP, Media?blur=25

Mishra's previous stints include working for Lok Sabha TV as CEO, STAR TV as Manager - Programming, Zee TV as Senior Manager - Corporate & Hindustan Times as Sub Editor

exchange4media Staff Aug 11, 2014 7:58 AM

Week 31 ratings: All Hindi GECs take a tumble in viewership?blur=25

All major GECs and their top rated shows witnessed a decline on gross viewership in Week 31. After a month of face-off with Life OK, Colors managed to hold on to its No. 3 position

exchange4media Staff Aug 8, 2014 8:14 AM

Colors and Life OK face off week after week for No.3 spot?blur=25

With the top two spots occupied by Star Plus & Zee, the tug-of-war seems to be between Colors & Life OK. TAM data for week 30 shows Colors (398 GVTs) regained the

Collin Furtado Aug 4, 2014 7:50 AM

We are not in competition with Star, Zee or any other channel: Priyanka Datta?blur=25

For people with progressive mindsets, there was nothing available and that's where Zindagi comes in. We cater to the premium mass category & are not in competition with traditional GECs, says Priyanka Datta, Business Head, Zindagi

Collin Furtado Jul 25, 2014 8:07 AM

Week 29 Ratings: Life OK returns to No. 3; ZEE’s Zindagi records 29 TVMs?blur=25

As per data sourced from TAM subscribers for Week 29, all the major GECs saw growth in gross viewership. 'Yudh' fails to work for Sony, as channel sees degrowth. ZEE's new channel Zindagi opens on a muted note

exchange4media Staff Jul 25, 2014 7:56 AM

Pradeep Hejmadi to join Zee TV as Business Head?blur=25

A professional with nearly two decades of experience, Hejmadi concluded his stint at TAM to join Zee TV as Business Head, highly placed sources confirm

exchange4media Staff May 29, 2014 7:55 AM

Zee TV adds a touch of ‘Zindagi’ to Zee 20 Cricket League?blur=25

Zee TV gets an ensemble of its most popular fiction show stars on the field for the first-of-its-kinds cricket league – ‘Zee 20 Cricket League’

exchange4media Staff May 23, 2014 5:13 PM

Week 19 ratings: All major GECs witness decline?blur=25

With the Lok Sabha Elections reaching the final stage & with the IPL progressing into the next week, major GECs have witnessed decline in viewership in Week 19. Sab TV is the only channel to see some growth

exchange4media Staff May 16, 2014 7:53 AM

DEN Networks introduces 22 HD channels in Kochi?blur=25

Kerala has a total market size of 6 million cable homes, out of which, DEN has more than 20 per cent market share currently

exchange4media Staff May 14, 2014 7:52 AM

Week 17 ratings: Sony records gains amid decline for Hindi GECs?blur=25

As per data for Week 17 of 2014, barring Sony Entertainment Television, all the major GECs saw a decline in viewership. Meanwhile, Star Plus failed to breach the 800-mark

exchange4media Staff May 3, 2014 8:56 AM

Week 16 ratings: Star Plus continues to gain ground amid poll & IPL frenzy?blur=25

Week 16 of 2014 saw Star Plus further consolidate its previous week's gains, recording 791 million TVTs. Meanwhile, Sab TV and Sony saw steep decline in their viewership

exchange4media Staff Apr 25, 2014 9:54 AM