world-cup
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Thakur, Director, Business Development, along with Sambit Bal, Editor-in-Chief, ESPN Cricinfo, talks about focus on original content and marketing strategies

Anjali Thakur Jan 23, 2019 8:38 AM

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The ‘It Starts with You. Make it Large’ campaign has been created by Ogilvy & Mather and directed by Llyod Baptista

exchange4media Staff Dec 24, 2018 12:03 PM

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The series was aired across five sports channels of Star India which began on November 9

exchange4media Staff Dec 4, 2018 8:48 AM

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The TVC highlights the emotions that girls across the world go through when it comes to stereotypes attached to playing sports

exchange4media Staff Nov 10, 2018 10:03 AM

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Hero Motocorp was the leading advertiser followed by AMFI, in terms of companies

exchange4media Staff Aug 6, 2018 8:51 AM

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The India v/s England ODI series has been telecast on Sony Ten 3, Sony Ten 3 HD, Sony Six, Sony Six HD and DD Sports

exchange4media Staff Aug 1, 2018 8:52 AM

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The World Cup fever kicks-off with “Heartbeats for Hockey” a movement that attempts to get India behind hockey through music, entertainment, fashion, sport and panel discussions

exchange4media Staff Jul 31, 2018 4:54 PM

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@VerbalStriker Twitter handle that went active from 14th June garnered over 11000 fans creating over 2.8 million impressions by 15th July 2018.

exchange4media Staff Jul 31, 2018 2:37 PM

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The final between France and Croatia became the most watched international football match ever in India

exchange4media Staff Jul 28, 2018 9:55 AM

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The EVP and Head, Digital Business, Sony Pictures Networks India, tells us about the growth SonyLIV saw during the football tournament in a country where few sports other than cricket capture popular attention

Christina Moniz Jul 19, 2018 8:58 AM

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Guest Column: From expecting the unexpected to the importance of team work, Sharma explains what PR professionals can learn from the football world cup

Anup Sharma Jul 18, 2018 2:17 PM

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Guest Column: Morris explains why the choice between USA, Canada, & Mexico and Morocco as the host would have been tougher than it may seem to the untrained eye

exchange4media Staff Jul 18, 2018 11:14 AM

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Rising football stars such as Kylain Mbappe, Harry Kane and John Stones are set to take on big brands after their stellar performances at FIFA World Cup 2018

Dolly Mahayan Jul 18, 2018 8:57 AM

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Hero Motocorp remained the leading advertiser followed by AMFI, Honda Motorcycle & Scooter India.

exchange4media Staff Jul 17, 2018 8:55 AM

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#Feedthefans comprises a line-up of Facebook AR filters which have been built using the newly launched augmented reality platform- Facebook camera

exchange4media Staff Jul 16, 2018 4:47 PM

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Kartikeya Sharma says that June has been the best month for sales in the 11 years that the brand has been in India

Madhuwanti Saha Jul 16, 2018 8:58 AM

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Part of their Come Out and Play campaign and the World Cup, Kerala Tourisms’ new video by Stark Communications depicts the story of James, a football fanatic, who happens to be 60

Neethu Mohan Jul 16, 2018 8:56 AM

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Your weekly news roundup, a summary of some of the stories to keep an eye on

exchange4media Staff Jul 14, 2018 10:26 AM

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‘Sony PIX Football Fever’, which has a robust line-up of Hollywood blockbusters scheduled right after the matches

exchange4media Staff Jul 13, 2018 6:58 PM