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Sujata Bhatt replaces Kavita Bagga as National Marketing Head of Radio Mirchi

10-April-2009
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Sujata Bhatt replaces Kavita Bagga as National Marketing Head of Radio Mirchi

There has been a top level change at Radio Mirchi’s marketing function. National Marketing Head Kavita Bagga has moved out of Radio Mirchi and joined Times OOH as National Key Accounts Head. Sujata Bhatt takes over from Bagga as Mirchi’s National Marketing Head. She will be responsible for devising and implementing key marketing strategies at Mirchi.

Confirming the development, Prashant Panday, CEO, Radio Mirchi, said, “Kavita Bagga has joined Times OOH and Sujata Bhatt has taken over the marketing function at Mirchi.”

It may be recalled that in March 2008 Bagga had taken on the role of National Marketing Head from Kaushik Ghosh, who was made National Sales Head of Radio Mirchi. Following Ghosh’s exit, Sameer Sainani, former COO of Alternate Brand Solutions, has taken charge as Mirchi’s National Sales Head from April 1, 2009.

Prior to joining Radio Mirchi, Bagga had headed the fashion and lifestyle business at 360 Degrees for two and a half years.

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