watconsult
WATConsult launches new property, WATInsights?blur=25

The property is part of WATConsult’s market research vertical, Recogn

exchange4media Staff May 4, 2017 1:59 PM

WATConsult wins digital and social media mandate of Madame Tussauds in India?blur=25

As Madame Tussauds will soon be opened in Connaught Place, Delhi, WATConsult will handle the entire digital marketing duties including social media presence across multiple platforms, digital media buying and planning

exchange4media Staff Jan 19, 2017 1:45 PM

WATConsult turns 10, celebrates in style!?blur=25

The agency celebrated by launching two new initiatives—a CSR campaign and a decision to hire differently-abled individuals

exchange4media Staff Jan 12, 2017 5:07 PM

Guest Column: 2017 will see an explosion of video content in every format possible: Rajiv Dingra, WATConsult?blur=25

The social and digital media entrepreneur lists key trends for 2017 in the digital and social media space

Rajiv Dingra Jan 3, 2017 8:07 AM

AR to drive more real world discovery and become the browser of the physical world?blur=25

Augmented reality elicited interest from brands in 2016, say agencies but the interest still tended to be more tactical than strategic

Abhinn Shreshtha Jan 2, 2017 7:54 AM

Guest Column: Why should brands always look for hybrid agencies for Digital Advertising? – Rajiv Dingra?blur=25

I truly believe the future of advertising is digital and within digital, it is integrated thinking. Compartmentalization of social, media, creative, data analytics, technology etc only creates complicated team structures that hinder true collaboration and speed of delivery. Specialization without isolation is what is needed in digital and that will only come when people start thinking hybrid, writes Rajiv Dingra, Founder and CEO, WatConsult

Rajiv Dingra Nov 28, 2016 8:39 AM

Guest Column: Why should brands always look for hybrid agencies for Digital Advertising? – Rajiv Dingra?blur=25

I truly believe the future of advertising is digital and within digital, it is integrated thinking. Compartmentalization of social, media, creative, data analytics, technology etc only creates complicated team structures that hinder true collaboration and speed of delivery. Specialization without isolation is what is needed in digital and that will only come when people start thinking hybrid, writes Rajiv Dingra, Founder and CEO, WatConsult

Rajiv Dingra Nov 28, 2016 8:39 AM

Brands take a different route to cut through clutter by getting unusual brand ambassadors?blur=25

We spoke to digital and branding experts to understand the pros and cons of using these unconventional faces to endorse brands

Sarmistha Neogy Nov 7, 2016 9:02 AM

WATConsult launches first ever digital ideation competition-'WAT's your Big Idea' for college students?blur=25

WATConsult has partnered with more than 20 educational institutes, leading brands and brings on board 8 jury members

exchange4media Staff Oct 21, 2016 4:26 PM

WATConsult launches innovation lab INNOWAT?blur=25

WATConsult has partnered with Birla Institute of Technology and Science for Atmos’16 to fund innovative tech projects

exchange4media Staff Oct 10, 2016 9:27 AM

WATConsult rolls out HR activities this festive season?blur=25

The idea behind these activities is to build a culture for the young minds to learn, thrive and prosper

exchange4media Staff Aug 27, 2016 8:28 AM

Can Snapchat be the next Facebook of India??blur=25

Snapchat is rapidly catching up with platforms like Facebook, Instagram and Pinterest as one of the most popular social platforms for sharing of videos and images. Will this phenomenon be witnessed in India too?

Abhinn Shreshtha Jun 9, 2016 7:44 AM

Agencies go social to tap fresh talent?blur=25

From using Snapchat, WhatsApp, YouTube and Twitter, organisations are using social media platforms to find new talent and the reason is simple – that is where the youth today resides

Sarmistha Neogy May 13, 2016 8:33 AM

WATConsult strengthens its senior management team in Mumbai?blur=25

The new team will explore newer opportunities and build the recently launched verticals at WATConsult

exchange4media Staff May 5, 2016 3:32 PM

WATConsult hires candidates through Snapchat, trends on Twitter?blur=25

Starting from May 2 till May 6, interested candidates can apply to the agency by uploading a 10 second video on Snapchat about their passion and work on brands of interest

exchange4media Staff May 3, 2016 8:03 AM

MS Dhoni,Havells, Kalyan Jewellers, lessons from social media crisis?blur=25

With the rise of the social media platforms, brands across categories are realising the importance of having a crisis management strategy in place, especially when consumers take to the social media to dent a brands image

Sarmistha Neogy Apr 19, 2016 8:08 AM

Watconsult launches go to market e-commerce solution – eCommencify?blur=25

eCommencify combines the brand expertise and capabilities which is built offline with the online ecommerce ecosystem

exchange4media Staff Mar 17, 2016 8:18 AM

OLX's 'No More Dekhte Hain, OLX Pe Behchte Hain' strikes chord crosses over 2 million views?blur=25

The new campaign, ‘No More Dekhte Hain, OLX Pe Behchte Hain’, highlights the prevalent attitude in our society and captures our obsession for old things and the inertia to change them owing to procrastination

Sarmistha Neogy Mar 10, 2016 7:54 AM