vivo-ipl-2019

The video streaming platform also set a global live streaming record with a concurrency of 12.7 million viewers during Royal Challengers Bangalore v/s Mumbai Indians match on March 28

exchange4media Staff 4 days ago

In a chat with exchange4media, Sameer, CEO, RP-SG FMCG, Too Yumm! talks about the brand’s integrated strategy for IPL and how it has disrupted the snacks category

Dolly Mahayan 5 days ago

Kapil Grover, CMO, Dominos Pizza India talks about the 'World Pizza League' campaign, their association with IPL and their innovation-centric approach

Anjali Thakur 6 days ago

The viewership figure is 14 per cent higher than last year, for the same period

exchange4media Staff 1 week ago

Jaskaran Kapany, Vice President, Paytm tells us more about the reasons behind associating with cricket and how they are planning to leverage the current IPL season

Dolly Mahayan 1 week ago

The campaign ‘Pillsbury Cookie Cake Jo Khaaye, Fan Ban Jaaye!’ is an 11 film campaign conceptualised and created by Leo Burnett India

exchange4media Staff 1 week ago

exchange4media spoke to few official sponsors of VIVO IPL 2019 to know why the league is most appealing to advertisers and things to consider before entering into a partnership

Dolly Mahayan 1 week ago

We bring you a roundup of the news making headlines this past week

exchange4media Staff 06-April-2019

Karnik unveiled the ESP Properties' Sporting Nation in the Making–VI report and shared insight on brand endorsements, ad spends & digital gaming being the trend going forward

Noel Dsouza 05-April-2019

The Hindi Speaking Market grew 32% and South 19% versus last year

exchange4media Staff 04-April-2019

As co-presenting sponsor for the TV broadcast of VIVO IPL 2019, PhonePe is well placed to create awareness about benefits of the app and UPI, said Nigam, CEO and Founder, PhonePe

Moumita Bhattacharjee 04-April-2019

The ad campaign has been conceptualised and executed by DDB Mudra Group

exchange4media Staff 02-April-2019

In an interview with exchange4media, Agnello Dias, Taproot Dentsu’s Co-Founder & CCO, talks about IPL campaign ‘Game Banayega Name’ along with Pallavi Chakravarti, ECD, Taproot Dentsu

Shweta Raaj Singh 02-April-2019

The Daily Fantasy experience is available on the Yahoo Cricket app for download on Google Play and is also available on web browsers on both desktop and mobile.

exchange4media Staff 01-April-2019

We bring you a roundup of the news making headlines this past week

exchange4media Staff 30-March-2019

What Works will ideate and execute video content strategy across platforms in line with KKR’s other marketing plans

exchange4media Staff 29-March-2019

Asian Paints to engage in on-ground and on-air activities planned for the network and consumers at large

exchange4media Staff 28-March-2019

Gozoop has retained the team's digital mandate for the fourth consecutive year and will take charge of the digital and content creation duties for the brand throughout this IPL season

exchange4media Staff 28-March-2019

APL Apollo has also appointed The Crayons Network to kick off a 360-degree brand campaign to leverage the association with Delhi Capitals and the IPL

exchange4media Staff 28-March-2019

A record 219 million viewers tuned in on the opening weekend, which was 31% higher than last year.

exchange4media Staff 28-March-2019