The Chinese smartphone maker, which is known for big ad spends, is missing in action this festive season

Ruhail Amin Oct 18, 2017 7:42 AM


We list some of the most important stories that you may have missed in the week gone by

exchange4media Staff Aug 12, 2017 8:06 AM


In his role as CMO of Vivo India, Zhang played a critical role in the aggressive growth that Vivo India has witnessed in the last two years

Ruhail Amin Aug 10, 2017 10:42 AM


The announcement regarding new management is expected to be made public soon

Ruhail Amin Aug 9, 2017 7:50 AM


In an exclusive interview with exchange4media, Vivek Zhang, CMO, Vivo India, spoke about the company’s India game plan, association with leading sporting leagues and more

Ruhail Amin Aug 3, 2017 7:46 AM

Rs 350 crore plus spent on marketing this year; spends will be higher next year: Vivek Zhang, Vivo India?blur=25

The brand has planned an aggressive marketing strategy to promote their newly launched V5 selfie-focussed smartphone in India

Sarmistha Neogy Nov 16, 2016 8:05 AM