The online video industry grew by a whopping 200% in 2016 and the CEO of Adomantra is making hay while the sun shines by being present in 190 countries
Dolly Mahayan Sep 18, 2017 8:31 AM
Guest Column: Market-makers will help navigate the fragmented digital advertising market: Vikas Katoch, Adomantra
A market-maker will assist brands with data mining, analytics, programmatic and traditional digital advertising in maximising their impact by personalised advertising.
Vikas Katoch Sep 13, 2017 7:58 AM
Since December, the US online video advertising ecosystem has been losing around $3-5 million a day in ad revenue due to an extensive fraud ad network called Methbot, which is targeting premium video inventory. Is India ready to combat a scam of this scale?
Abhinna Shreshtha Jan 18, 2017 8:11 AM