vaishali-sharma
Havas Worldwide roped in as communication partner for Pepsi IPL 2014

Havas Worldwide will be responsible for a complete integrated communication campaign – including the launch, promotion & sustainability. The campaign is scheduled to break shortly

exchange4media Staff Jan 10, 2014 3:11 PM

Hindi movie channels increasingly engage media planners to create top-of-the-mind recall

The products of the genre are almost the same & hence the need for mktg is far more intense. Unless one provides differentiation to a campaign, it won't work, say experts

Abhinav Trivedi Sep 17, 2013 8:19 AM

Vaishali Sharma appointed as Mktg Head of Sony Max

Sharma joins the Sony family from Times Now, where she was Vice President, Mktg. Her previous assignments were with BBC Global News & Walt Disney Television

exchange4media Staff Apr 17, 2013 8:19 PM

Vaishali Sharma appointed as Marketing Head of Sony Max

Sharma joins the Sony family from Times Now, where she was Vice President, Mktg. Her previous assignments were with BBC Global News & Walt Disney Television

exchange4media Staff Apr 16, 2013 6:21 PM