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Jaipuria, Head – Hindi Mass Entertainment and Kids TV Network at Viacom18, talks about the launch of Nickelodeon's 8th IP 'Golmaal Jr', to be aired on Sonic from today, the NTO's effect and more

Moumita Bhattacharjee 13-May-2019

Deveshwar is credited with steering ITC through turbulent times & diversifying the group from a tobacco company to a hospitality, FMCG and IT conglomerate

exchange4media Staff 13-May-2019

The new initiative will strengthen the content collaboration between the two media houses and deepen their ties as they begin sharing journalistic resources

exchange4media Staff 10-May-2019

TAM AdEx India Q1 2019 report: In e-commerce category, Travel and Tourism saw 327% indexed growth

exchange4media Staff 09-May-2019

Aselmann will oversee the operations and business strategy including developing sustainable and innovative products and executing BRITA’s expansion plans in India

exchange4media Staff 07-May-2019

Amul's logo will appear on the leading arm of Afghanistan team playing jerseys as well as on the training kits throughout the World Cup from May 30 to July 14, 2019

exchange4media Staff 07-May-2019

The event was organised to recognise the top performing distribution channel and retail partners of General Mills who were felicitated with awards by the Royal Challengers Bangalore players

exchange4media Staff 03-May-2019

The campaign deals with the face wash’s benefits over soap 

exchange4media Staff 29-April-2019

The findings of the Indian Readership Survey Q1 2019 revealed that 1.8 crore readers have been added to the daily readership from IRS 2017

Noel Dsouza 29-April-2019

Spearheaded Virat Kohli, the campaign celebrates the ups and downs of life on the road, and encourages us all to live life to its absolute fullest

exchange4media Staff 23-April-2019

The brand is looking to increase awareness among consumers about the benefits of ‘active copper ionic infusion’ and the health imperative to drink copper-infused water every day

exchange4media Staff 22-April-2019

The pre-loaded library has songs by artists like Gurdas Maan and Surinder Kaur

exchange4media Staff 17-April-2019

While  ‘Everytainment’ will be the core offering, ‘Kiski Sarkar’ will feature comics Anirban Dasgupta, Saurab Mehta, Prashasti Singh, Rahul Subramanian, Kumar Varun, Rahul Dua and Nishant Suri

exchange4media Staff 16-April-2019

Parryware will run multiple contests and posts around key issue across its social media platforms

exchange4media Staff 14-April-2019

The campaign has been planned by Taproot Dentsu and will be launched across all media channels and platforms

exchange4media Staff 13-April-2019

The new range of air conditioners are equipped with automatic air quality detection. The air conditioner offers a high CADR of 300m³/h to improve the quality of the air we breathe indoors

exchange4media Staff 08-April-2019

The song originally written by Muhammed Iqbal in 1904, has now been sung by RJs from Fever 104 FM, Radio City 91.1 FM and Radio Nasha 91.9 FM to promote the upcoming film ‘The Tashkent Files’

exchange4media Staff 08-April-2019

Chaudhuri says the brand caters to the premium segment and engages with audiences through two broad pillars - gastronomy and football

Shweta Raaj Singh 05-April-2019

Created and conceived in collaboration with Famous Innovations, the TVC was premiered across TV channels

exchange4media Staff 04-April-2019

AdLift chosen for audience-first targeting capabilities and commitment to deliver ROI-focused performance media model

exchange4media Staff 04-April-2019

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