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India Today?blur=25

Aroon Purie, Chairman & Editor-in-Chief, has said in an internal mail that some publications, editorial and business initiatives of the group will have to be closed down

exchange4media Staff Jun 17, 2020 2:29 PM

creative?blur=25

Industry experts say Q2 will be the decider - if it turns out to be dismal, revenue will be impacted by as much as 40%; if the market picks up, all will be well 

Neeta Nair Jun 17, 2020 8:42 AM

tamiz thisai?blur=25

In April and May 2020, the publication arranged for activities centred on drawing, poetry and story writing

exchange4media Staff Jun 16, 2020 3:38 PM

antara?blur=25

The mandate was awarded after a hotly-contested pitch process

exchange4media Staff Jun 16, 2020 3:04 PM

logicserve?blur=25

The digital film focusses completely on the audio experience and allows the users to imagine the cues in their own way while they reminisce the small moments of life

exchange4media Staff Jun 15, 2020 10:00 PM

Ruchi rediffusion?blur=25

The account will be handled out of the agency’s Kolkata office

exchange4media Staff Jun 12, 2020 10:46 AM

Neena Dasgupta?blur=25

Guest Column: As businesses prepare to tackle a new post-COVID world, Neena Dasgupta, CEO and Director, Zirca Digital Solutions, tells us about her strategy for these challenging times

Neena Dasgupta Jun 12, 2020 8:22 AM

John Montgomery, Global Executive Vice President of Brand Safety, GroupM?blur=25

John Montgomery, Global Executive Vice President of Brand Safety, GroupM, spoke to exchange4media Editor Naziya Alvi Rahman on the changes brought about by COVID-19, news & advertising and much more

Naziya Alvi Rahman Jun 12, 2020 8:18 AM

DD Free Dish?blur=25

Coming back on FTA makes sense for broadcasters who are looking at getting the advertisers back. FTA is an attractive platform for the advertiser because of its affordable rates

Tasmayee Laha Roy Jun 12, 2020 7:44 AM

Media Mantra webinar?blur=25

Watch as panelists Diksha Deo, Nitin Goel, Vikash Anand, Paras Arora, San Banerjee & Udit Pathak talk about reviving workplace consulting post-COVID

exchange4media Staff Jun 11, 2020 4:59 PM

India Today  Group?blur=25

As per the Comscore data for April 2020, Aaj Tak has broken own record and continues to be India’s No. 1 news mobile app

exchange4media Staff Jun 11, 2020 3:42 PM

myelin?blur=25

The funds will be used for penetration in OTT market in India and internationally

exchange4media Staff Jun 11, 2020 2:58 PM

dbase4media?blur=25

The partnership entails combining Dbase4media's Sales & Marketing services with Real Advertising’s leading Media Planning & Releasing services across North, East & Western Regions of India

exchange4media Staff Jun 11, 2020 11:24 AM

brandsafety?blur=25

The report highlights social, technological and political factors that will impact brand safety in future

exchange4media Staff Jun 10, 2020 6:33 PM

Neena Dasgupta?blur=25

The agency has created an in-depth yet easy-to-fill format that helps brands get to the heart of their marketing problem and address it quickly

exchange4media Staff Jun 10, 2020 3:28 PM

Ajay Mehta?blur=25

Mehta will continue to be based out of Gurgaon and will report to Prasanth Kumar, CEO, GroupM South Asia

exchange4media Staff Jun 9, 2020 3:21 PM

Dabur?blur=25

McCann has crafted a film for the herbal brand centred on the trust reposed on it by its consumers

exchange4media Staff Jun 9, 2020 8:37 AM

e4m Creative Zone?blur=25

In our new series - e4m Creative Zone - we speak to Titus Upputuru, National Creative Director, Dentsu One & Creative Head, Taproot Dentsu, on upping the digital game amidst COVID conditions & more

Misbaah Mansuri Jun 8, 2020 8:22 AM

Mahindra Lifespaces Joyful Homecomings?blur=25

The film was conceived by Network Advertising and entirely self-shot by real families in locked-down homes across Mumbai, Bengaluru and Bhopal

exchange4media Staff Jun 6, 2020 9:10 AM