unilever
Percept One CEO Shiv Sethuraman quits within 6 months of joining?blur=25

Prior to joining Percept, Sethuraman was associated with TBWA\India in the role of Chief Executive Officer

exchange4media Staff Dec 24, 2014 9:44 AM

You don't want to be a victim of challenger brands: Mike Cooper?blur=25

Cooper, CEO, PHD Worldwide on the fun in being a challenger brand, wish list for PHD India, and the collaborative value of PHD’s global planning system Source

Priyanka Mehra Dec 22, 2014 9:42 AM

Advertisers make the most of selfie interests?blur=25

Not just the smartphone makers, brands across the board are using the pop trend to launch innovative campaigns

Ankur Singh Nov 3, 2014 8:02 AM

Consumers unforgiving, watch what you claim: Geetu Verma?blur=25

In an era where consumers have access to information and an opinion on everything, it is important for brands to claim only what they can deliver, says Verma, Executive Director, Foods & Refreshments, Hindustan Unilever Ltd

Collin Furtado Oct 7, 2014 8:05 AM

Harish Manwani to retire as Unilever COO?blur=25

He will continue to remain Non-Executive Chairman of HUL, as per reports

exchange4media Staff Oct 1, 2014 1:58 PM

Tim Andree & Dominic Proctor redefine collaboration of the big idea and technology?blur=25

Striking the right balance between technology & creativity, future-defining trends in media, gamification, changes in patterns of consumer consumption & more... Find out what global thought leaders are talking about at the 2014 edition of the Conclave

Aditi Raval Sep 25, 2014 8:17 AM

Taming technology with John Sheehy & Vishnu Mohan @ exchange4media Conclave 2014?blur=25

John Sheehy, President, Global Operations, Starcom Mediavest will share his views on 'Staying Ahead of #WhatsNext in Media' & Vishnu Mohan, CEO, Havas Media APAC will talk about 'Marketing: As good as it gets - Tryst With Technology’ at the 2014 edition of the Conclave

Aditi Raval Sep 24, 2014 8:21 AM

SMG appoints Natasha Kapoor as VP, SMG Mumbai & Gautam Surath as VP, Strategic Planning?blur=25

Kapoor’s previous stint was at Samsung India, where she handled investment, brand activation & strategy for its media procurement & process audit division. Surath has been a Business Director at SMG China in Guangzhou for past 4 years, where he was strategy lead on multiple categories of the P&G business

exchange4media Staff Sep 16, 2014 6:01 PM

HUL, BJP, PHD India among winners at MMA SMARTIES India 2014 Awards?blur=25

HUL & BJP jointly claim the Marketer of the Year award, while PHD India named Agency of the Year. Meanwhile, mobile ad spends in India are pegged to grow to Rs 722 cr (52%) by 2015, according to newly released MMA India Mobile Ad Spend Report

exchange4media Staff Sep 12, 2014 10:29 PM

Marico's Saugata Gupta elected Chairman of ISA?blur=25

The Managing Director & CEO of Marico takes over from Hemant Bakshi, who is relocating to Unilever Indonesia as CEO. The newly-elected Executive Council of the Indian Society of Advertisers has 19 members

exchange4media Staff Sep 12, 2014 4:34 PM

Stepping away from the silo mindset @ exchange4media Conclave 2014?blur=25

DB Corp's Girish Agarwal, GroupM's CVL Srinivas, Omnicom's Jasmin Sohrabji, & Contract's Rana Barua express their views on how companies and brands can no longer afford to

Aditi Raval Sep 12, 2014 8:49 AM

Agency honchos set eyes on the 'future of marketing'?blur=25

GroupM's CVL Srinivas, Lowe's Joseph George, SapientNitro's K V Sridhar & Taproot's Santosh Padhi share their views on the relevance of Conclave's theme, 'Marketing:

exchange4media Staff Sep 8, 2014 9:20 AM

MediaCom's turning point from a 'Sleeping' to 'Waking' Tiger?blur=25

Mark Heap, CEO, MediaCom APAC talks about bringing in a collaborative & rigourous spirit into the region, underscoring the need for MediaCom India to 'up' its profile and positioning

Priyanka Mehra Sep 2, 2014 9:51 AM

BJP IT Cell head Arvind Gupta to speak at exchange4media's CMO League?blur=25

Arvind Gupta, Head - IT Cell, BJP, will talk on 'Connecting with Today's Generation: What the CMOs Can Learn from the BJP Election Campaign.' CMO League is tailored exclusively for CMOs with sessions by the most respected marketing thinkers of our time from across the world

exchange4media Staff Aug 20, 2014 8:21 AM

HUL's Kan Khajura Tesan takes on corruption?blur=25

This Independence Day week, Kan Khajura Tesan aims to set a world record by getting as many missed calls as possible in 120 hours from Indian citizens on its toll free number to pledge against corruption

exchange4media Staff Aug 13, 2014 8:07 AM

HUL splits home & personal care biz; Hemant Bakshi to head to Unilever Indonesia?blur=25

Hemant Bakshi is set to be appointed as Executive Vice President, Unilever Indonesia. The development follows HUL’s decision to split its home and personal care division into two separate units – home care and personal care

exchange4media Staff Aug 12, 2014 8:02 AM

Mindshare ropes in Helen Tan-Bhasin to lead Unilever account?blur=25

Tan-Bhasin will be the Account Lead for Team Unilever for APAC, Africa & Turkey. She brings to the table 15 years of media experience leading FMCG accounts, of which 13 years were spent with Starcom Mediavest Group

exchange4media Staff Aug 8, 2014 8:00 AM

Mindshare ropes in Helen Tan-Bhasin to lead Unilever account?blur=25

Tan-Bhasin will be the Account Lead for Team Unilever for APAC, Africa & Turkey. She brings to the table 15 years of media experience leading FMCG accounts, of which 13 years were spent with Starcom Mediavest Group

exchange4media Staff Aug 7, 2014 11:10 AM

Reverse mentoring: What does an intern teach a CEO??blur=25

If there is anything ad land is ubiquitously voicing today, it's the indispensable & gratifying spirit of youth in the advertising field. From Piyush Pandey, Sunil Lulla, KV Sridhar

Henna Achhpal and Saloni Datta Jul 29, 2014 8:17 AM

Self-regulation in ads: A better remedy than Govt intervention??blur=25

As the government is said to be sprucing up to take measures against misleading ads, experts in the advertising domain collectively reaffirm faith in the mechanism of

Priyanka Mehra Jul 24, 2014 10:26 AM