um

With digital revolution brining more of ‘Bharat’ online, advertisers need to increasingly be aware of and offer localization and cultural relevance in their communication, say experts
Shantanu David Aug 17, 2023 8:41 AM

Kumar Taurani, CMD of Tips Industries, recently spoke to e4m exclusively about the music industry, subscription model, expansion plans and more
Kanchan Srivastava Aug 14, 2023 8:23 AM

Puneet Das, President - Packaged Beverages (India and South Asia), Tata Consumer Products, spoke to e4m on the brand’s latest hyperlocal ‘Desh Ke Dhaage’ campaign
Sohini Ganguly Aug 11, 2023 9:05 AM