trend
Ketan Lakhani?blur=25

Lakhani, Director of Orienta Cine Advertising, speaks about how his agency has expanded to 15 branches across the country and the trends & challenges in the OOH industry

Noel Dsouza Jan 29, 2020 8:15 AM

In-Flight Advertising?blur=25

OOH players share their thoughts on the Global Inflight Market report 2020 and how in-flight media options create customised solutions to maximise consumer experience

Noel Dsouza Jan 28, 2020 8:30 AM

e4m TV First 2020?blur=25

The e4m TV First Conference will be held on January 31, 2020 at Taj Santacruz, Mumbai, and will be followed by the 6th edition of the e4m Prime Time Awards later that evening

exchange4media Staff Jan 27, 2020 8:04 AM

The Witcher?blur=25

Disney’s The Mandalorian, Amazon’s Jack Ryan and Apple’s The Morning Show were compared to the Netflix original for 90 days worldwide and across categories

exchange4media Staff Jan 22, 2020 5:04 PM

Purple Focus?blur=25

Acharya, Founder & CEO, Purple Focus Pvt. Ltd tells us how his agency has grown, campaigns curated by them and more

Noel Dsouza Jan 22, 2020 12:33 PM

Wunderman Thompson?blur=25

From optimistic futures to openness and change in attitude towards once-taboo topics, the annual report looks ahead to the defining trends in consumer behavior and innovation for 2020

exchange4media Staff Jan 17, 2020 2:35 PM

Atin Gupta?blur=25

Gupta, CEO, Atin Promotions & Advertising, shares insights on how his company has grown and trends that will drive the OOH industry forward

Noel Dsouza Jan 14, 2020 9:37 AM

Wave X Remix Culture?blur=25

Lodestar UM’s study Wave X Remix Culture analyses the four most influential shifts shaping the modern consumer - Resist, Retrograde, Recreate & Reglocalise

Shrikant Shenoy Jan 14, 2020 8:24 AM

Decade Challenge?blur=25

From McDonald's India to ICICI Bank, brands took up the #DecadeChallenge highlighting how they have evolved over the decade

Shreshtha Verma Jan 9, 2020 8:56 AM

Retail trends?blur=25

Experts share their predictions for the year and why change is the only constant in the retail industry

Shreshtha Verma Jan 8, 2020 8:45 AM

Social media?blur=25

A survey by Hootsuite has identified five key social media trends for the year

exchange4media Staff Jan 7, 2020 3:48 PM

Ranjit Raina Geometry Encompass?blur=25

From shifting trends in content creation, tech in offline & traditional commerce to the emergence of 'phygital' experiences, Ranjit Raina, CEO of Geometry Encompass, shares his predictions for 2020

Ranjit Raina Dec 31, 2019 8:54 AM

Marketing?blur=25

We got industry heads to weigh in on the changes and challenges that the marketing industry has been witnessing

Misbaah Mansuri Dec 30, 2019 8:23 AM

Instagram?blur=25

The report was revealed by  actor Tiger Shroff, who is considered a trendsetter in Bollywood

exchange4media Staff Dec 26, 2019 6:07 PM

Digital trends?blur=25

From focus on data interpretation to brands taking a regional approach & hyper-personalization, industry experts share their predictions for 2020

Shikha Paliwal Dec 24, 2019 8:50 AM

Wave X?blur=25

Loss of privacy and low credibility of information sources on the internet have led to the loss of customer trust, says Wave X research

Shrikant Shenoy Dec 23, 2019 9:19 AM

Radio Trends?blur=25

Radio Industry experts share their views on the trends in the Radio Industry in 2019 and their predictions for 2020

Noel Dsouza Dec 23, 2019 9:13 AM

Advertising?blur=25

Industry heads reveal their predictions for the advertising business in the year ahead

Misbaah Mansuri Dec 20, 2019 9:28 AM

OOH Trends 2020?blur=25

Programmatic set to transform DOOH & the year ahead will see media buying backed by data and analytics, say industry experts

exchange4media Staff Dec 19, 2019 7:56 AM