tra
Tata Global Beverages and Dentsu Impact?blur=25

The portfolio will include brands such as Tata Tea Premium, Tetley, Kanan Devan and Chakra Gold, among others

exchange4media Staff Nov 13, 2019 10:49 AM

Rajesh Radhakrishnan?blur=25

Rajesh Radhakrishnan, Founder & Director, Vritti iMedia, shares how the agency is using transit advertising as their key OOH strategy to garner impact in the rural market

Noel Dsouza Nov 13, 2019 8:54 AM

Sonam Shah Treize?blur=25

Guest Column: Sonam Shah, Founder & CEO of Treize Communications, explains how even in a fast-growing industry, there is still limited understanding of PR & Corp Comms in the Indian market

Sonam Shah Nov 11, 2019 9:19 AM

Praharsh Dixit?blur=25

Dixit will be heading the Strategy and Social Media team and will also play a crucial role in nurturing existing clients and meeting their requirements in the social media arena

exchange4media Staff Nov 7, 2019 4:17 PM

Dentsu Impact?blur=25

The agency had previously partnered with Antara Senior Living for the launch of their first community in Dehradun

exchange4media Staff Nov 6, 2019 3:24 PM

ABP News Network?blur=25

ABP News Network retained its top position with 70 million gross viewership in a day

exchange4media Staff Nov 6, 2019 3:13 PM

times ooh?blur=25

Times OOH leveraged on its network of over 200 digital screens at the airport; Diwali festival was sponsored by Amstrad, Amazon, Sony, Godrej Interio and Van Heusen

exchange4media Staff Nov 6, 2019 12:54 PM

Bill Livek Comscore?blur=25

Livek will be taking over from interim CEO Dale Fuller

exchange4media Staff Nov 6, 2019 8:43 AM

Sony Music label AWAAZ releases  ‘Paisa Paisa’ track?blur=25

The Hip-Hop track featuring Mumbai artists Shaikhspeare, Farhan Khan, and Rasla showcases the ugly side of politics and greed

exchange4media Staff Nov 5, 2019 5:26 PM

Stratbeans?blur=25

With the introduction of Chatbots-based learning, Stratbeans empowers employees with a knowledgeable and personalised assistant at no further resource cost

exchange4media Staff Nov 5, 2019 4:24 PM

91springboard Pitchfork Partners?blur=25

Pitchfork Partners will oversee 91springboard's public relations, online reputation management and stakeholder engagement

exchange4media Staff Nov 5, 2019 2:15 PM

News?blur=25

Broadcasters expect similar jump in numbers for the upcoming Delhi assembly elections

exchange4media Staff Nov 5, 2019 8:29 AM

Kunal Dubey and Lucky Saini?blur=25

Dubey and Saini will be based in Bengaluru and will report to Dentsu India CEO, Simi Sabhaney

exchange4media Staff Nov 4, 2019 12:26 PM

TRAI?blur=25

Broadcasters had slashed prices of their a-la-carte channels as a part of their festive offers

exchange4media Staff Nov 1, 2019 6:48 PM

Johnnie Walker #TheTravellingBillboard?blur=25

This OOH and digital media campaign will capture the live journey undertaken by a life-size billboard with the brand’s striding man logo exploring unchartered terrains and exotic locations in India

exchange4media Staff Oct 31, 2019 3:11 PM

TRAI?blur=25

Minimum transactional capacity required for CAS and SMS systems revised to 5 per cent instead of the earlier 10 per cent

exchange4media Staff Oct 31, 2019 8:50 AM

Titan?blur=25

The size of the account is believed to be approximately Rs 40 crore

Neeta Nair Oct 31, 2019 8:43 AM

Sonakshi?blur=25

The video got half a million views and thousands of shares in less than 24 hours

exchange4media Staff Oct 30, 2019 6:18 PM

Udit Pathak and Pooja Pathak, Media Mantra?blur=25

An interaction with Pooja Pathak and Udit Pathak- Founders of Media Mantra on their entrepreneurial venture, women in the PR industry and their future plans

Nafisa Shaheen Oct 30, 2019 4:56 PM