titan
At e4m's 5th Content Jam, Suparna Mitra, CEO, Watches & Wearables Division, TITAN, discussed how content marketing has become a challenge due to the growing influence of social media platforms
With Riaz on board, the brand aims to increase engagement with fitness and fashion enthusiasts, who like to experiment with their everyday looks
Cricket Live has emerged as the highest-rated impact show versus GECs with its mix of ‘cricketainment’ programming across regional channels, making it a winning proposition for brands
e4m Desk Aug 19, 2021 10:00 AM
The campaign is now live across the brand's online platforms and other offline medium11
Ashok Sonthalia is joining the company as new Chief Financial Officer & Swadesh Behera as Chief People Officer
Written and conceptualized by Dentsu Webchutney, the film revolves around a frontline doctor, who is also a mother
From Covid fallout to budgetary constraints to execution challenges, reasons why none of the categories has an Indian entry, according to industry watchers
Misbaah Mansuri & Mansi Sharma Jun 14, 2021 9:26 AM
As part of the mandate, AdLift will handle SEO and Content Marketing for Titan Watches, Titan Eye Plus and Fastrack Eyewear brands
Kanwalpreet Walia, Marketing Head, Fragrance & Accessories, Titan, shares insights on SKINN’s new collection for adventure seeking men and the challenge in creating a mood with fragrances digitally
Ritika Raj Jan 1, 2021 9:06 AM
The new digital video highlights how the fragrance of SKINN Escapade collection enables one to embark on an unexpected journey and captures the true spirit of a wanderer’s soul
Sudhakaran shared that Sonata managed to fetch a spontaneous recall of 3% and aided recall of 21% by its association with IPL 2019
Misbaah Mansuri Oct 6, 2020 9:03 AM
On the launch of Zoya’s ‘Rooted’ collection, Ajoy Chawla, CEO - Jewellery Division, Titan Company, discusses strategies used to get customers back and being optimistic about festive & wedding season
Simran Sabherwal Oct 1, 2020 9:29 AM
The campaign film conceived by Lowe Lintas Bangalore is a youthful, high-fashion interpretation of what it means to be a Diva among Gen Z
The CEO of Watches & Wearables Division, Titan, shared insights on brand strategies & digital engagement post-lockdown
e4m Desk Aug 28, 2020 12:44 PM
Join Mitra, CEO, Watches & Wearables Division, Titan, as she shares key learnings from Titan's brand journey during the pandemic at the fourth edition of the Digital Virtual Conference
Mitra, the CEO of Titan, shares the intricacies of their recent campaign and how they plan to encourage consumers to invest in at least one non-essential item to help move the cycle of the economy
Misbaah Mansuri Aug 18, 2020 8:33 AM
Created by Wavemaker, the campaign educates everyone about the presence of harmful blue light in electronic gadgets
Ranjani Krishnaswamy, General Manager – Marketing, Jewellery Division, Titan Company Ltd., shares insights into the latest campaign from Tanishq, leveraging digital, the post-COVID future and more
Nafisa Shaheen Jul 2, 2020 8:39 AM
Conceptualised by Ogilvy, the 'Proud to be Me' campaign captures nuances of gender fluidity
The campaign created by Ogilvy Bangalore is live across Titan’s social media handles
