times-ooh
Times OOH?blur=25

The 88-inch displays have been strategically placed towards the exit gates and are now available for brands

exchange4media Staff Aug 6, 2019 1:06 PM

Airport?blur=25

Nielsen research shows these passengers spend about 1 hour 40 minutes at the airport & a significant time is spent looking at ads

exchange4media Staff Apr 1, 2019 5:28 PM

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The brand adopted a strategic approach for implementing this campaign, conceptualised by Times OOH

Aarti Pahwa Feb 28, 2018 1:49 PM

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To amplify the visibility around the blockbuster, Jumanji: Welcome to the Jungle, the D.N. Nagar metro station was strategically converted into the world of Jumanji

exchange4media Staff Jan 23, 2018 6:19 PM

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He is expected to take over responsibilities as Sales Head of the entertainment division at Star TV

exchange4media Staff Sep 18, 2017 7:54 AM

HUL uses Mumbai Metro for Brown & Polson re-launch?blur=25

HUL re-launched the Brown & Polson custard powder brand with a digital OOH campaign focusing on the Mumbai Metro

exchange4media Staff Jan 13, 2015 8:12 AM

Arghya Chakravarty takes over from Sunder Hemrajani at Times Innovative Media?blur=25

Chakravarty had joined Times OOH as CEO in September 2013. He had moved from PepsiCo, where he was working as Executive Director, Sales (Beverages)

exchange4media Staff Nov 12, 2014 12:47 PM

Times OOH creates visibility for Lotus Green?blur=25

Times OOH recently executed a campaign for Lotus Green – 'Live the Difference' at the Delhi-Noida-Delhi (DND) Flyway

exchange4media Staff Oct 30, 2014 10:50 AM

OOH sector welcomes the Budget as positive and balanced?blur=25

Despite the possibility that the sector may be liable to be charged service tax, OOH players are satisfied with tax reforms & investments for infrastructure development

Abhinn Shreshtha Jul 18, 2014 8:19 AM

Mumbai Metro likely to see first 'Branded' station by month-end?blur=25

Around 40 brands have shown interest in naming rights in the auction with bid amount ranging between Rs 1.5 crore to Rs 6 crore per year

Abhinn Shreshtha Jun 24, 2014 7:56 AM

IPL 7 disappoints OOH agencies, venue change said to be a factor?blur=25

OOH players usually are not too excited about the IPL as most advertisers prefer to spend more on TV. However, this year's venue shift to Sharjah has made it an even harder

Abhinn Shreshtha May 28, 2014 8:12 AM

Can ambient media rain on transit media's parade??blur=25

As the OOH industry enters a crucial 2014, many expect transit media to continue its explosive growth trajectory as it did in the last couple of years. However, could ambient media be the dark horse in the race?

Abhinna Shreshtha Feb 21, 2014 9:31 AM

Lok Sabha polls, TV ad cap issue to keep OOH industry buoyant in 2014?blur=25

The OOH industry saw steady growth in 2013 amid economic slowdown. OOH is looking forward to the LS polls, TV ad cap & possible integration with the mobile platform to fuel growth

Abhinna Shreshtha Jan 2, 2014 10:25 AM

Lok Sabha polls, TV ad cap issue to keep OOH industry buoyant in 2014?blur=25

The OOH industry saw steady growth in 2013 amid economic slowdown. OOH is looking forward to the LS polls, TV ad cap & possible integration with the mobile platform to fuel growth

Abhinna Shreshtha Jan 2, 2014 9:04 AM

Times OOH wins Mumbai Metro account for 15 years?blur=25

The work for Mumbai Metro includes train interiors, corridors, as well as train wraps

exchange4media Staff Dec 16, 2013 8:21 AM

Arghya Chakravarty joins Times OOH as CEO?blur=25

Chakravarty will report to Sunder Hemrajani, MD, Times OOH. His last assignment was with PepsiCo, where he was Executive Director - Sales & Beverages pan India

exchange4media Staff Sep 19, 2013 8:53 AM

Arghya Chakravarty joins Times OOH as CEO?blur=25

Chakravarty will report to Sunder Hemrajani, MD, Times OOH. His last assignment was with PepsiCo, where he was Executive Director - Sales & Beverages pan India

exchange4media Staff Sep 18, 2013 1:16 PM

Bring in young blood to revolutionise OOH industry?blur=25

The notion that outdoor is 'a spot selling business' has discouraged talent from entering the industry. We speak to experts to understand the scope of this larger-than-life media vehicle

Priyanka Nair Aug 14, 2013 7:59 AM

Auto, BFSI sectors boost OOH advtg growth momentum in 2013?blur=25

According to experts, 2013 has seen a significant increase in sale of OOH inventories, specialised divisions mushrooming & positive market conditions

Priyanka Nair May 21, 2013 7:41 PM