Times Internet launches self-service augmented reality platform Alive Studio?blur=25

TIL has extended its AR app Alive to form Alive Studio. With this enhancement, the company is targeting a B2B play by aiming to sell it to brands, publishers, and media agencies

Sonam Gulati Mar 3, 2014 8:39 AM

Times Mobile’s Follo expands its offering with StarAuctions?blur=25

While Follo enables the users to receive real-time updates about their favourite celebrities, StarAuctions enables Follo users to bid & buy memorabilia of their favourite movie stars

exchange4media Staff Feb 22, 2014 11:45 AM

Brands should look for 'natural virality' in their mobile mktg campaigns, say experts?blur=25

Most brands are very good when it comes to app development. The challenge comes post development, say experts, adding that the 5 Ps of marketing apply to an application as well

Abhinna Shreshtha Dec 26, 2013 9:06 AM

Times Mobile launches greetings & gifting mobile app, GreetZAP?blur=25

The app introduces the concept of Voice Cards, which enable users to record their feelings & send them to their loved ones through physical Voice Cards, which are home delivered

exchange4media Staff Feb 11, 2013 7:03 PM