Preeti Reddy to succeed Thomas Puliyel as president at IMRB International?blur=25

Reddy, currently Senior Vice-President, will work alongside Puliyel during the next few months as the transition takes effect. Once president, she will report to Kantar president Wayne Levings

exchange4media Staff Jan 15, 2015 8:05 AM

Kantar not interested in selling stakes, in talks with Govt to resolve issue?blur=25

Kantar believes that the crossholding clause only serves to restrict competition. It states that TV ratings are best left to self-regulation & industry oversight rather than Govt policy

Abid Hasan Jan 22, 2014 9:29 AM

IMRB Intl is ‘MR Agency of the Year’ for 6th time?blur=25

IMRB International bagged the honour at the recently concluded 22nd Annual Seminar of the Market Research Society of India

exchange4media Staff Dec 20, 2012 6:42 PM

IMRB, Envirosell in pact for point of sale strategies?blur=25

IMRB International and US-based Envirosell are joining hands to assist companies in India with effective point of sale strategies.

Arwa Sultanali Dec 14, 2011 7:32 AM

IMRB Intl named MR Agency of the Year by MRSI?blur=25

IMRB International was adjudged MR Agency of the Year at the recently concluded 21st Annual Seminar of the Market Research Society of India (MRSI). This is the fifth time since 2005 that IMRB International has been declared MR Agency of the Year.

exchange4media Staff Oct 10, 2011 8:37 AM

Now, WRP for rating the Web?blur=25

Web publishers, media planners, evangelists of the medium, and even the value-for-money seeking advertisers may heave a sigh of relief where the medium of the Internet is concerned. After years of questioning the need for a robust measurement metric for the Internet, hope may now be found in the just launched division by IMRB – Web Audience Measurement.

Johnson Napier Nov 6, 2010 8:02 AM