the-social-street
Tanishq's Mia raises a toast to women fighting prejudices inherent in workplaces

The campaign has garnered more than 2 lakh views on YouTube and shared more than 3,000 times on Facebook in the last three days

Sarmistha Neogy Sep 14, 2016 8:08 AM

Banjara's campaign takes a strong stand against fairness products; breaks category clichés

Banjara’s, a herbal product brand based in South India, has recently launched a campaign titled ‘Be Fair to your loved ones, stop asking them to be FAIR’. With the help of the hashtag #proudofmycolour the brand is promoting their movement against colour biasness in India

Sarmistha Neogy May 27, 2016 8:11 AM

IPL outdoor ad spends estimated to have dipped by 50%

Season 9 of the IPL has seen a muted response from brands, said the heads of outdoor agencies and media owners that we spoke with

Abhinn Shreshtha Apr 18, 2016 7:52 AM

The Social Street ropes in Heena Mistry as Head of Events and Experiential Business

The Social Street has roped in Heena Mistry to head the Events and Experiential business; she will operate out of their Mumbai office

exchange4media Staff Mar 4, 2016 1:32 PM

The Social Street curates the 6th Annual United Nations Young Changemakers Conclave

This year, the theme of the conference was "Make in India: Sustainable Development," urging the youth to take initiative and inspire them to make a real change in the society, by exploring the latest innovations and discussing current affairs

exchange4media Staff Jan 12, 2016 1:17 PM

The Social Street appoints Deepak Singh as Chief Creative Officer

The veteran art director will be based in Mumbai and report to The Social Street Founding Partner and Chairman, Pratap Bose.

exchange4media Staff Jan 7, 2016 3:09 PM

The Social Street to handle marketing tie-ups & brand alliances in Dubai for ‘Ki and Ka’ shoot

Supported by the Dubai TV and Film Commisssion and partners Emaar Properties, the crew shot in iconic locations like The Dubai Mall, Souk Al Bahar and The Boulevard. The Downtown Palace Dubai and Manzil Downtown were partners and hosts to the cast and crew of the film

exchange4media Staff Oct 30, 2015 8:14 AM

The Social Street makes “angry babies dot the country skyline’’

IDBI Federal Life Insurance has launched its outdoor campaign with The Social Street to promote its insurance solutions for children’s future

exchange4media Staff Sep 8, 2015 9:32 AM

The Social Street launches Branded Content & Entertainment division; appoints Pamita Seth as head

Seth brings with her around 13 years of experience having worked in organizations like Radio Mirchi & ABSIL (The Times of India Group). Her earlier stint was with Mates (Madison)

exchange4media Staff Aug 12, 2015 8:07 AM

The Social Street appoints Tracylocke’s Pradeep Ramakrishnan and Prashant Oka

Ramakrishnan comes on board as National Head of Strategy and Insights. Oka joins as Associate Vice President

exchange4media Staff Aug 6, 2015 8:09 AM

Pratap Bose, Mandeep Malhotra & 2 others launch advertising conglomerate 'The Social Street'

Arjun Reddy, an entrepreneur who owns and runs a diversified portfolio of businesses, and Pradeep Uppalapati, who was a Senior Director and India Lead for Global Corporate Development Team at Accenture, partner Bose and Malhotra

Priyanka Mehra Jun 22, 2015 8:03 AM