the-cmo-league
Video: The next generation will barely use computers or laptops?blur=25

Marketers need to generate new mobile content to stay relevant among the vast youth who is hooked to mobile devices, said Yateesh Srivastava, COO, Aegon Religare

Saloni Surti Aug 16, 2013 8:25 AM

Godrej Interio allots 20% of mktg spends to digital: Bedraj Tripathy?blur=25

With changing media dynamics, digital marketing helps attract youth who is not otherwise accessible, shares the Senior General Manager of Godrej Interio

Saloni Surti Aug 14, 2013 10:00 AM

Godrej Interio allots 20% of mktg spends to digital: Bedraj Tripathy?blur=25

With changing media dynamics, digital marketing helps attract youth who is not otherwise accessible, shares the Senior General Manager of Godrej Interio

Saloni Surti Aug 14, 2013 7:52 AM

Video: Brands should have a purpose to be on digital - Sunil Gadgil?blur=25

Apps, Facebook, Twitter, micro sites...the Director - Marketing of Nivea India talks about how digital is changing brand communication & Nivea’s online play

Priyanka Nair Aug 13, 2013 8:22 AM

Video: Authenticity for brands is the future: Simon Clift?blur=25

Brands are a bit like people; this is why it is necessary for brands to communicate like real humans, says the former Global CMO of Unilever

Priyanka Nair Aug 8, 2013 8:12 AM

“Age of collaboration has brought a new set of business principles”?blur=25

Mass collaboration is changing the way businesses communicate, create value & compete, says Don Tapscott, Canadian business exec & author

Twishy Feb 14, 2013 7:42 PM

Exclusive club for marketers ‘The CMO League’ launches in India?blur=25

An exchange4media initiative, The CMO League is a platform for effective dialogue for industry leaders. It was inaugurated in Delhi yesterday

Arshiya Khullar Feb 14, 2013 7:41 PM