In his session, Dhawan took the audience of digital marketers, media planners and media agencies through a presentation on the value of impressions and a CrossMedia(TM) research conducted by Kantar

exchange4media Staff 1 week ago

#TechManch was the top most trending hashtag for the day in Mumbai, and among the top ones across the country

Nafisa Shaheen 1 week ago

At TechManch 2019, experts from the marketing industry share their views on ad spends shifting from traditional to digital media

Noel Dsouza 03-July-2019

At TechManch 2019, experts from the industry share key marketing trends that brands should keep in mind to garner better consumer interaction and improve ROI

Noel Dsouza 02-July-2019

Narayanan, Chairman and MD, Nestle India, delivered the valedictory address at TechManch 2019 and spoke on ‘Building a Future Proof Marketing Organisation’

exchange4media Staff 01-July-2019

We bring to you some of the best moments from IDMA 2019

exchange4media Staff 29-June-2019

Suhail Sameer, CEO, RP-Sanjiv Goenka Group, on how e-commerce is often confused with digital, the 5 phases of digital evolution and more

exchange4media Staff 29-June-2019

Ankit Vengurlekar, Amish Tripathi, DJ Suketu, Vrajesh Hirjee, Dhvani Bhanushali and Ranveer Allahabadia discuss influencer marketing

Priyaankaa Mathur 29-June-2019

One of the top global influencers & CEO of Thulium, Tamara McCLeary, spoke about crafting legacy through a powerful personal brand

exchange4media Staff 29-June-2019

Mishra, Senior Partner, Sales Executive, Microsoft Search Advertising, on how the current phenomenon of technological evolution will help unravel solutions and empower mankind

Shweta Raaj Singh 29-June-2019

Byju Raveendran is IDMA Person of the Year; Madison Media is Best Mobile Media Agency, Mindshare India Best Digital, Social Media Agency & Viacom 18 is Best Digital & Social Advertiser of the Year

exchange4media Staff 28-June-2019

The panel moderated by Tata AIG General Insurance’s Jayraj Jadhav included several heads of the marketing industry

exchange4media Staff 28-June-2019

Ramamurthi, CEO, Polycab, listed key parameters for marketers to bear in mind in today’s cluttered digital world 

Christina Moniz 28-June-2019

Barta, author & Former Partner, McKinsey, spoke about the traits of marketing leadership in his keynote speech at TechManch 2019

Neeta Nair 28-June-2019

Atul Jalan, Founder, CEO and Managing Director, Manthan, on the transformation of media in the digital era

Rahul Kamat 28-June-2019

McCleary, CEO of Thulium, explains how digital transformation has become the key to building a successful marketing plan

exchange4media Staff 28-June-2019

At TechManch 2019, Prachi Mohapatra, CMO, FBB, Future Retail, spoke about how ‘hyper-localisation’ & ‘being regional’ led to the growth of Brand FBB

exchange4media Staff 28-June-2019

Moderated by Truecallers’ Clyde Nunes, the panel included Jahid Ahmed, HDFC Bank; Reilly Rebello, Zee5; Shibu Shivanandan, Pivotroots; Suvrita Saumya, Tata Motors; and Vishal Chinchankar, Madison

Rahul Kamat 28-June-2019

Ajay Dang, Vishal Subharwal and M Yeshwanth Nag along with Noor Warsia debate

exchange4media Staff 28-June-2019

Gupta, MD & CEO of Marico Ltd, explains the traits & hallmarks that businesses must eye today to ensure future readiness & long-term success

Neeta Nair 27-June-2019