Tata Capital Campaign?blur=25

This campaign comprises a series of three videos which features a fun loving conversation between a father and a daughter

exchange4media Staff Jul 4, 2021 4:00 PM

tata capital?blur=25

The film is centred on Tata Capitals financial offerings for diverse consumer needs

exchange4media Staff May 4, 2021 12:06 PM


The campaign is running on radio, television, OOH as well as on Tata Capital’s social media platforms

exchange4media Staff Jan 24, 2021 10:00 AM

Tata Capital?blur=25

This campaign highlights the importance of seeking happiness even when there are challenges

exchange4media Staff Nov 13, 2020 2:40 PM

tata capital?blur=25

The brand's tagline has been changed for the first time since the company was established in 2007

exchange4media Staff Aug 5, 2020 1:56 PM

Tata Capital?blur=25

The campaign consists of three videos, and will run across TV and Social Media

exchange4media Staff Nov 4, 2019 1:08 PM


The social media campaign, #WedEqual, is led by a video starring popular comic artistes Mallika Dua and Anubhav Pal

exchange4media Staff Dec 22, 2018 8:59 AM


Guest Column: CMO and CDO of Tata Capital says today, there are AI tools for virtually every facet of marketing, making the function far more effective and efficient

Abonty Banerjee Aug 11, 2018 8:59 AM

Tata Capital’s ‘Do Right’ wins Global EthicMark award?blur=25

The initiative won for best advertising campaign in the ‘For-Profit’ category, making Tata Capital the first ever EthicMark award winner from India.

exchange4media Staff Nov 30, 2016 6:37 PM

Why brands need to dive headlong into social listening?blur=25

At the 11th edition of Businessworld Marketing Whitebook launch, LinkedIn’s Ashutosh Gupta, VIP’s Sudip Ghose, Tata Capital’s Veetika Deoras, and BPN’s Suresh Balakrishna discuss the realities of changing consumer world

exchange4media Staff Aug 3, 2015 9:09 AM

Tata Capital unveils second phase of Do Right campaign?blur=25

The company has launched a first-of-its-kind survey that aims to reveal India's perspective on some of the major challenges facing the nation

Ankur Singh Nov 6, 2014 7:54 AM

Top-down touted advertising out, real conversations in?blur=25

Tata Tea's Jaago Re campaign with Chennai Express brings to the fore agencies creating deeper conversations to strike a meaningful chord with consumers

Priyanka Mehra Aug 12, 2013 9:05 AM

Tata Capital’s Veetika Deoras on doing what is ‘sahi’?blur=25

With the brand promise of ‘Karein wohi jo ho aapke liye sahi’, Tata Capital has been differentiating itself. Veetika Deoras, Deputy VP, Brand Marketing and Corp Comm, Tata Capital, talks about the brand’s development and using customer centricity to one’s advantage…

Shubhangi Mehta Apr 5, 2011 8:32 AM

Ad Review: Tata Capital's mantra to 'Live Selflessly'?blur=25

Tata Capital Ltd debuted its new TVC on February 28, 2011, along with the Oscars 2011. The TVC, sporting the tagline ‘Karein wohi jo aapke liye sahi’, takes Tata Capital’s consumer engagement to newer heights.

Shubhangi Mehta Mar 4, 2011 7:19 AM