synjini-nandi
My fav TV character: Ronit Roy, Adaalat

Ronit Roy’s character ‘KD Pathak’ comes across as believable and genuine, says Kartik Sharma of Maxus

Synjini Nandi Jan 9, 2013 7:43 PM

Sony strengthens 8.30PM slot with ‘Amita ka Amit’

The weekday fiction show will compete with ‘Madhubala’ on Colors, ‘Ek hazaaron mein meri behna hai’ on Star Plus and ‘Hitler didi’ on Zee TV

Synjini Nandi Jan 9, 2013 7:41 PM

“Consumption of kids channels is only 20 pc”

Unless new players come in, the category will observe saturation, says Krishna Desai, Director, Content, South Asia, Turner International India

Synjini Nandi Jan 8, 2013 6:55 PM

“English GEC genre has grown 45 pc in shares”

Post digitisation, a lot of genres have seen a change in shares, says Anand Chakravarthy, Business Head, Big CBS Channels

Synjini Nandi Jan 4, 2013 6:58 PM

"We need to get the local content texture right"

We should not force fit local relevance, but make content that is global in nature & locally appealing, says Vijay Subramaniam of Disney-UTV

Synjini Nandi Jan 3, 2013 8:23 PM

Quick Five with Times Television's Ajay Trigunayat

“Movies Now is not a niche channel,” says the CEO, English Entertainment Channels of Times Television Network

Synjini Nandi Jan 2, 2013 7:24 PM

Reporter’s Diary: Who’s your fav TV character?

Over time, a show becomes synonymous with a particular character and it becomes a symbiotic relationship, observes reporter Synjini Nandi

Synjini Nandi Dec 29, 2012 8:45 PM

My fav TV character: Anoop Soni of Crime Patrol

Ashit Kukian of Radio City talks about his favourite TV character and how Soni brings a measure of seriousness to the issues addressed by the show

Synjini Nandi Dec 26, 2012 10:12 PM

Quick five with Debarpita Banerjee on Nat Geo Wild

“Post digitisation, the scope has increased for niche channels,” says the VP, Mktg & Communication, NGC Networks & Fox Int'l Channels

Synjini Nandi Dec 20, 2012 4:46 AM

My Favourite TV character: Pankhuri - ‘Pyaar ka dard…’

Anil Cheriyedath, Biz Director, Maxus says his favourite TV character’s grounded portrayal lends a touch of reality to the Star Plus show

Synjini Nandi Dec 19, 2012 8:00 PM

Quick five with Kyoorius Group’s Rajesh Kejriwal

The Founder and CEO of Kyoorius Group says that design as an industry is slated to grow by 3,000 per cent in the next three to four years

Synjini Nandi Dec 19, 2012 7:58 PM

TAM predicts opportunities galore

TAM’s DAS exercise shows growth for niche channel viewership and points out to many more opportunities for the industry

Synjini Nandi Dec 14, 2012 7:24 PM

Star Movies’ mktg blitz for Twilight TV premiere

Along with media platforms such as television, social media and on-ground, the channel has roped in DTH as a promotional vehicle

Synjini Nandi Dec 13, 2012 7:53 PM

TAM predicts opportunities galore under DAS

TAM’s DAS exercise shows growth for niche channel viewership; reiterates ability for advertisers to segment better and points out to many more opportunities for the industry

Synjini Nandi Dec 13, 2012 6:16 PM

My favourite TV character: Ram Amarnath Kapoor

“Ram Kapoor brings the show alive, capturing the very essence of the character,” says Dhruv Jha of Lodestar UM

Synjini Nandi Dec 12, 2012 7:38 PM

Advantage branded content: Lodestar UM’s ace card

With movies such as Cocktail, Student of the year and Talaash in 2012, Lodestar UM has exploited the tremendous power of branded content

Synjini Nandi Dec 11, 2012 6:49 PM

Zee Café all set to showcase Miss Universe 2012

From launching an extensive outdoor campaign to undertaking varied activities on the social media space, the channel is going all out for the promotion of 'Miss Universe 2012'

Synjini Nandi Dec 3, 2012 7:03 PM

Star World launches family drama to strengthen weekdays

The channel banks on TV & digital to create noise about new show ‘Packed to the Rafters’; to host a web premiere days before the actual launch

Synjini Nandi Nov 27, 2012 7:37 PM

9XM partners with Cinemax for on-ground branding

The channel has associated with Cinemax to brand all mandatory slides that are shown during movie screenings

Synjini Nandi Nov 26, 2012 7:43 PM

UTV Stars aims to improve India – China ties

UTV Stars in association with Carnival Media has created ‘The India – China Music Festival 2012’ – a confluence of Chinese sound & Indian music

Synjini Nandi Nov 23, 2012 6:58 PM