surjendu-kuila

Guest Column: Engage with your customers, but not the Facebook way

Guest Column: Engage with your customers, but not the Facebook way?blur=25

Engagement on social network happens as part of meaningful conversations. But FB has made it difficult to nurture dialogues, says Surjendu Kuila of Reviews42

Surjendu Kuila Mar 22, 2013 7:37 PM

Guest Article: The Digital Dilemma

Guest Article: The Digital Dilemma?blur=25

This is the predicament plaguing the brand managers today. Because of an unclear digital agenda, branding executives are taking the time tested digital route without experimenting too much on innovations, observes Surjendu Kuila, Co-founder, Brandandme.com.

Surjendu Kuila Aug 24, 2011 8:34 AM