PlanetRadioCity makes RJs out of kids

PlanetRadioCity has reached out to a younger listener base with its Junior RJ Hunt initiative, getting kids to host their own shows on the channel

Suraj Ramnath May 18, 2012 8:43 PM

Big FM gives Mumbaikars lessons on safe train travel

Big FM has partnered with Western Railways for its ‘Safety manao, life banao’ campaign to educate people who resort to dangerous local train commute

Suraj Ramnath May 15, 2012 8:50 PM

Radio City and Viacom18 join hands

The alliance will see Radio City exclusively showcasing the music launch of films under the Viacom18 Motion Pictures banner

Suraj Ramnath May 14, 2012 7:47 PM

Bindass taps youth spirit, goes ‘Rest Less’ with Swarathma

UTV Bindass seeks to build stronger youth connect by supporting folk rock band Swarathma’s tour for the launch its new album ‘Topiwalleh’

Suraj Ramnath May 10, 2012 8:10 PM

Fever FM increases ad rates by 35-40%

The HT Media owned radio station had last increased its rates in October 2011

Suraj Ramnath May 8, 2012 10:43 PM

Ad Club Madras appoints Karthic Moorthy as President

Karthic Moorthy of Elegant Publicities has been elected as 39th President of Ad Club Madras. He takes over from P Subramanian of OTS Advertising

Suraj Ramnath May 3, 2012 7:51 PM

MediaCom rides Piaggio in India

As Piaggio gears to get Vespa on the road, the auto company has appointed MediaCom as its media and digital agency

Suraj Ramnath Apr 30, 2012 1:09 AM

Big FM launches travelogue show

Big FM launches new travelogue show ‘Big Chhutti’ for the listeners of UP, MP & Jharkhand. The show will go on air from May 1

Suraj Ramnath Apr 26, 2012 4:32 PM

Reporter’s Diary: On participation of Pakistani players in IPL 5

The inclusion of Pakistani players could have raised the public’s interest level for the league, writes Suraj Ramnath

Suraj Ramnath Apr 14, 2012 7:47 PM

Deepak Lamba quits Bloomberg UTV

Deepak Lamba quits as the Business Head of Bloomberg UTV after a stint of two years. He will be joining a media conglomerate with a larger role

Suraj Ramnath Apr 10, 2012 10:04 AM

MSM launches sports channel ‘Six’

Multi Screen Media has launched its new channel ‘Six’ from April 7; this is the sixth channel of the network

Suraj Ramnath Apr 9, 2012 10:23 AM

One more sports channel... Is there space?

Multi Screen Media’s forthcoming sports channel ‘Six’ will be competing in a space of at least 13 other brands

Suraj Ramnath Apr 5, 2012 9:43 AM

Movies Now seeks to increase ad rates

Movies Now has planned to increase ad rates by 100 per cent

Suraj Ramnath Apr 4, 2012 9:38 AM

More yet-to-be-released titles in Star Gold’s kitty

Apart from House Full 2, the channel has also bought the right for Dabangg 2, Ghayal 2, Bol Bachchan and Son of Sardar

Suraj Ramnath Apr 4, 2012 9:31 AM

Bindass co-authors ‘Generation Einstein’ – book for brand managers

Generation Einstein, a book on marketing case studies of Indian brands, has been written by Jereon Boschma and co-authored by UTV Bindass; the book to help brand managers

Suraj Ramnath Apr 2, 2012 8:47 AM

Ten Sports promotes T20 cricket match between SA and India

Ten Sports uses a mix of TV, radio and PR to promote the Friendship Cup between South Africa and India

Suraj Ramnath Mar 27, 2012 8:10 AM

CSK designs innovative marketing campaign to attract fans in IPL 5

After its popular video ‘Whistle Podu’, Chennai Super Kings team has a new video that will go on air on March 17; it is also focusing on merchandising

Suraj Ramnath Mar 15, 2012 8:17 AM

Sony beefs up fiction line-up with ‘Shubh Vivaah’

With ‘Shubh Vivaah’ being one of Sony TV’s biggest show launches this year, the channel is heavily promoting the show on TV, print, outdoor & digital

Suraj Ramnath Feb 22, 2012 7:27 AM

Tarun Katial on Spark Punjabi’s opening numbers

Big CBS’ Spark Punjabi has attained No. 1 position within a month of its launch. Tarun Katial, CEO, RBNL, shares what has worked for the channel

Suraj Ramnath Feb 17, 2012 9:38 AM

Star Pravah takes early lead among Marathi GECs

A strong content line-up and promotion drive have seen Star Pravah overtake ETV Marathi to claim the No. 1 slot among Marathi GECs

Suraj Ramnath Feb 14, 2012 8:27 AM