Disgruntled advertisers & media agencies speak up?blur=25

Leaders from media agencies & advertiser community share concerns over the shift to monthly ratings by select channels and take a firm stand. Here is what they have to say...

Priyanka Mehra Jul 12, 2013 8:34 AM

View Star Network programme clips on mobile through Buzz?blur=25

The platform delivers contextual content and a variety of exciting engagements like movie listings, music videos, deals, branded content at zero cost to users

exchange4media Staff Jan 12, 2013 10:28 PM

Quick five with Suvarna’s Anup Chandrasekharan?blur=25

Suvarna’s Business Head talks about the success of ‘Kannadada Kotyadhipati’ and the channel’s differentiated content strategy

Sai Prasanna Jan 10, 2013 11:08 PM

Suvarna brings back Season 2 of Kannadada Kotyadhipathi?blur=25

After the success of season 1 of Kanandada Kotyadhipathi (KK) Star Network’s Kannada General Entertainment channel Suvarna announces season 2 of the show

exchange4media Staff Dec 15, 2012 8:12 PM

Star expands UK channel offering in distribution pact with Sky?blur=25

In addition to a channel carriage renewal for its existing channels, Star TV will also launch HD and on demand services as well as its Bengali GEC Star Jalsha

exchange4media Staff Nov 27, 2012 6:50 PM

Star Jalsha to launch in the UK on Nov 22?blur=25

With this, the STAR channels in the UK now include Star Plus HD, Star Plus, Star Life Ok, Star Gold, and Star Jalsha

exchange4media Staff Nov 20, 2012 6:44 PM

STAR’s regional gamble in Maharashtra pays off?blur=25

In the fiercely competitive Maharashtra market, Star Pravah is ahead of elder sibling Star Plus and other GECs

Synjini Nandi Oct 15, 2012 8:38 PM

Star Jalsha’s ‘Chalo Paltai’ initiative goes green?blur=25

Star Network&rsquo;s Bengali GEC extends its brand philosophy to bring about change this time through <br /> &lsquo;Chalo Paltai &rsquo;, a project aimed at ecological sustenance <br /> &nbsp;

exchange4media Staff Sep 25, 2012 4:23 AM

Star channels launch on IPTV Swiss operator – Sunrise?blur=25

Sunrise TV, the largest telecommunications company in Switzerland, has announced the launch of the STAR Pack, which includes Star Plus, Star Gold and Vijay TV

exchange4media Staff Aug 4, 2012 2:32 AM

Suvarna TV beefs up fiction line-up with 2 new shows?blur=25

Suvarna TV is looking to increase its loyal viewer base in the early prime time band of 6-7 pm with the launch &lsquo;Cheluvi&rsquo; and &lsquo;Pallavi Anupallavi&rsquo;

Deepa Balasubramanian Jun 26, 2012 1:23 AM

‘Satyamev Jayate’ created a bond with the audience?blur=25

I cried, I was angered, I was hurt, I was ashamed, &amp; I was proud, says Suparnaa Chadha of exchange4media while sharing her impression of the show

Suparnaa Chadha May 7, 2012 12:00 AM

STAR bags Indian cricket’s broadcast & digital rights?blur=25

STAR has won the broadcast and digital rights of Indian cricket matches, under the aegis of the BCCI, for a period of 2012-2018 at Rs 3851 crore for 96 matches

exchange4media Staff Apr 2, 2012 6:13 AM

Suvarna TV launches ‘Kitchen Khiladigalu’?blur=25

Cookery based reality show &lsquo;Kitchen Khiladigalu&rsquo; goes on air from January 30 and will be aired Monday-Friday. Knorr is the title sponsor of the show

exchange4media Staff Jan 27, 2012 4:22 AM

Ad roadblock for ITC brands on Star Network?blur=25

ITC&rsquo;s personal care brands Fiama Di Wills are Vivel are the only ads on Star Network channels from 8 pm on December 15 to 8 pm on December 16.

exchange4media Staff Dec 16, 2011 7:43 AM

Ad roadblock for ITC brands on Star Network?blur=25

ITC&rsquo;s personal care brands Fiama Di Wills are Vivel are the only ads on Star Network channels from 8 pm on December 15 to 8 pm on December 16.

exchange4media Staff Dec 16, 2011 7:42 AM

Vijay TV arms itself with new marketing plans & shows?blur=25

Vijay TV, the Tamil GEC from Star Network’s stable, is on a roll with new initiatives in terms of marketing plans and new shows.

Tuhina Anand Feb 3, 2011 7:19 AM

Bloomberg UTV appoints Manoj Menon as Senior VP, Ad Sales?blur=25

Bloomberg UTV has been abuzz with activity in recent months. The channel has had some high level inductions in the last few quarters. The most recent addition to the team is Manoj Menon, who joins as Senior Vice President, Ad Sales.

exchange4media Staff Sep 22, 2010 6:54 AM

Vijay TV shifts focus to fiction again?blur=25

After successfully experimenting with various non-fiction shows during prime time and non-prime time, Vijay TV, the Tamil GEC from Star Network, has again set its eyes on fiction by launching an array of new shows during prime time.

Judy Franko Sep 21, 2010 8:35 AM

Star Network, Intel in strategic pact to promote Intel Core’s new ‘parivaar’ of processors?blur=25

Star India has been entering into innovative tie-ups with various brands, for example, the Vodafone roadblock that was done on the entire Star Network some years ago. Taking this innovative theme forward, five channels of the Star Network have tied up with the 2010 Intel Core processor family to promote them through various brand integrations. This innovation is being done by OMD.

Khushboo Tanna May 7, 2010 8:33 AM