Star Plus reclaims numero uno spot in week 6 of IPL

As per data sourced from TAM subscribers for CS 4+, HSM markets, week 19 of 2013 sees Star Plus clocking 232 GRPs, followed by Sony Max’s 224 GRPs

Synjini Nandi May 16, 2013 12:54 AM

Star Plus narrows gap with Sony Max in IPL Week 5

As per TAM data for CS 4+, HSM markets, Star Plus clocked 223 GRPs compared to Sony Max’s 224 GRPs in the fifth week of the IPL season

Synjini Nandi May 10, 2013 7:14 PM

Steep rise in online viewership opens new opportunity for channels

A 45% increase in online viewership opens up another lucrative market for b'casters as they gear up to aggressively seed more content online

Synjini Nandi Apr 29, 2013 8:11 PM

Star Plus manages to stay ahead of Max in IPL Week 3

As per data for CS 4+, HSM markets in Week 16 of 2013 and third week of the IPL season, Star Plus clocked 233 GRPs, followed by Max with 211 GRPs

Synjini Nandi Apr 26, 2013 6:45 PM

Decoding the survival mantra of Hindi fiction series

With the change in viewing patterns, changes are needed not only in content & programming, but in scheduling strategies as well, say experts

Synjini Nandi Apr 18, 2013 8:21 PM

Star Plus continues to lead the Hindi GEC space; Zee TV follows

According to data sourced from TAM subscribers for CS 4+, HSM markets, Week 12, Star Plus leads with 291 GRPs, followed by Zee TV with 207 GRPs

exchange4media Staff Mar 29, 2013 7:02 PM

Star Plus retains No. 1 position; Zee overtakes Colors

Acc to TAM, subscribers for CS 4+, HSM markets, week 9, Star Plus continues to lead the Hindi GEC space with 265 GRPs; four of its fiction shows in the top ten list

exchange4media Staff Mar 8, 2013 7:11 PM

Why is reality content big business on TV?

The glamour and glitz provided by reality shows is helping broadcasters garner newer audiences, rake in the moolah, as well as beat the TRP game

Synjini Nandi Mar 5, 2013 6:57 PM

Star Plus leads Hindi GEC space; Colors follows

Acc to data sourced from TAM subscribers for CS 4+ HSM markets Week 8, Star Plus leads the Hindi GE space with 248 GRPs, with Colors clocking 235 GRPs

Synjini Nandi Mar 1, 2013 7:27 PM

Hindi movie premieres hold fort on television

Though there has been a rise in movie acquisition costs, movie premieres on TV continue to fare well, with broadcasters eager to cash in on their popularity

Synjini Nandi Feb 28, 2013 8:20 PM

Soaps will never die. Here’s why…

Soap operas are ever so popular because of the longevity factor, audience – character connect and RoI for a channel

Synjini Nandi Feb 7, 2013 7:15 PM

My fav TV character: Priya Kapoor

Priya Kapoor of ‘Bade achhe lagte hain’ brings a lot of credibility to the plot of the show, says Ashwini Deshpande of Elephant Strategy + Design

Synjini Nandi Jan 30, 2013 8:17 PM

My fav TV character: Anoop Soni of Crime Patrol

Soni’s unique way of narration adds to the charm of the show, says Priti Nair of Curry Nation

Synjini Nandi Jan 23, 2013 7:47 PM

My fav TV character: Ronit Roy, Adaalat

Ronit Roy’s character ‘KD Pathak’ comes across as believable and genuine, says Kartik Sharma of Maxus

Synjini Nandi Jan 9, 2013 7:43 PM

Sony strengthens 8.30PM slot with ‘Amita ka Amit’

The weekday fiction show will compete with ‘Madhubala’ on Colors, ‘Ek hazaaron mein meri behna hai’ on Star Plus and ‘Hitler didi’ on Zee TV

Synjini Nandi Jan 9, 2013 7:41 PM

Rewind 2012: Real estate, BSFI dominate OOH in Delhi

Supertech, SBI and Sony Entertainment Television ruled the roost in Delhi’s outdoor landscape from Apr to Sep, shares POPDS

Priyanka Nair Jan 1, 2013 6:40 PM

Rewind 2012: A Gossip Girl round-up of Indian TV

‘This just in’…from digitisation, ratings controversy, to aggresive show launches, the year 2012 has seen it all

Synjini Nandi Jan 1, 2013 5:19 PM

Rewind 2012: The Entourage of Indian television

This episode of Entourage features more than just two celebrities as we list down the top 10 TV celebs of 2012 (Hindi GECs), along with top show hosts

Synjini Nandi Jan 1, 2013 5:13 PM

Rewind 2012: Telecom, media & FMCG rule Mumbai’s OOH

April to September this year saw brands such as Vodafone, Sony Entertainment Television & Lotus Refineries make a mark in Mumbai

Priyanka Nair Jan 1, 2013 5:09 PM

Post DAS: Not much changes for Hindi GE viewership

While the stacking order of Hindi GE channels was similar, we find out how individual properties fared…

Synjini Nandi Dec 26, 2012 10:58 PM