social-media

The agency will be responsible for driving and delivering the overall social media requirements of the group

exchange4media Staff 17-October-2018

Guest Column: Ramakant Khandelwal, Chief Marketing Officer, PAYBACK India explains how to keep the digital savvy customer engaged while telling your brand story

Ramakant Khandelwal 01-October-2018

The agency will be responsible for handling the Digital Strategy, Social Media & Digital Media Buying and Planning across India.

exchange4media Staff 24-September-2018

While influencer marketing has been present for a few years now, the world is increasingly waking up to its potency, with social media as the driving force

Dolly Mahayan 20-September-2018

‘Perfect ka pressure hatao, Idea 4G ke saath apni real life dikhao’ has been Shimit Amin, the director of films such as Chak De, Rocket Singh – Salesman of the year, Ab Tak Chappan.

exchange4media Staff 18-September-2018

Parveez Nasyam, CEO & Managing Director - Xenium Digital Pvt. Ltd. speaks about current trends in the digital world and whether Adblocking software is a sign of worry for brands

Dolly Mahayan 05-September-2018

The agency will plan and implement 360-degree digital marketing for the company

exchange4media Staff 29-August-2018

DViO Digital will be involved in the strategy, content creation and creatives across all digital platforms.

exchange4media Staff 06-August-2018

The case in SC was disposed off after Attorney General KK Venugopal, on behalf of the government, informed the Apex court that the request for proposal for Social Media Communications Hub has been withdrawn

Nishant Saxena 03-August-2018

Rajyavardhan Rathore tells Rajya Sabha that there is no proposal in the ministry to control social media

exchange4media Staff 24-July-2018

SPAG brings together three distinct entities under its wings: SPAG - Public Relations, Public Affairs & Advocacy, D Yellow Elephant – Digital & Social Media and Giga Life – Creative Solutions

exchange4media Staff 23-July-2018

The move comes after pressure from the Indian government following incidents of mob beating allegedly triggered by fake messages on WhatsApp

exchange4media Staff 20-July-2018

The policy will be implemented in the coming months. Inaccurate or misleading content, including doctored photos, to be removed

exchange4media Staff 19-July-2018

The Microsoft-owned company has doubled its user base in the country in the past four years

exchange4media Staff 19-July-2018

The account was won following a multi-agency pitch that witnessed participation from leading agencies. SoCheers will manage the entire social media marketing duties for Comicstaan

exchange4media Staff 17-July-2018

In an effort to crack down on fake accounts and Russian bots, the social media platform has suspended 70 million accounts, leading to a $3.1 billion dip in market value on Monday

exchange4media Staff 11-July-2018

A look at how brands are leveraging social media and what experts say are the upcoming trends

Dolly Mahayan 02-July-2018

The social media giant recently received notice from the Indian government asking it to explain reports that it had shared information of its users with mobile device makers.

exchange4media Staff 21-June-2018

Communication experts say that the recent Airtel controversy on Twitter is a lesson for consumer-facing brands to rejig their customer support and make it more apt for social media

Madhuwanti Saha 21-June-2018

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