social-media

The social media giant's programme is meant to curb the spread of fake news on its platform

exchange4media Staff 12-February-2019

Brandie has entered India in partnership with 11 carefully selected innovative Indian brands

exchange4media Staff 11-February-2019

The social media pages by Bengaluru City Police were started in 2011 and they were one of the first police departments in the country to utilise this medium to communicate with the public

Neethu Mohan 04-February-2019

Guest Column: Balwani says fundamentals of branding rely on the client's mindset and ability of the agency to discern and hit the sweet spot

Roma Balwani 28-January-2019

Jewellery maker showcases its successful journey over the last decade 

exchange4media Staff 22-January-2019

Advertorial: Things young India loved in 2018 and what they say about them

Meghana Bhat 21-January-2019

The account was won after a multi-agency pitch held in Delhi

Neeta Nair 16-January-2019

Kerala Police's Facebook page has over 10 lakh followers and is known for posting funny memes and witty responses to address social issues

Neethu Mohan 07-January-2019

With the general elections a few months away, parties have been using platforms like Facebook and WhatsApp to woo voters, especially the youth

Dolly Mahayan 31-December-2018

The account was won following a direct pitch and will be handled out of Columbus India’s Delhi office

exchange4media Staff 18-December-2018

Consumers who subscribe to pay channels would also be able to watch them on Facebook

exchange4media Staff 14-December-2018

Sunchika Pandey Group Director, Citizen Initiatives & Government division, Gozoop, tells us how she built the social profile for the Mumbai Police Department step by step

Venkata Susmita Biswas 12-December-2018

The agency will be involved in user engagement, retention, acquisition and content discovery at its core

exchange4media Staff 06-December-2018

This partnership will offer content services for brands specifically for social media

exchange4media Staff 27-November-2018

Manish Tewari, former I&B Minister spoke about how social media has created coarseness of dialogue at the launch of his new book ‘Fables of Fractured Times’ in New Delhi

Ruhail Amin 27-November-2018

With social media pages gaining popularity and becoming an integral part of most of our lives, several social media pages are handling sarcasm and humour in commendable ways

Neethu Mohan 26-November-2018

Jack Dorsey, Co-Founder & CEO of Twitter, speaks to Nandan Nilekani of Infosys about his vision for Twitter and the significant role that India plays in the growth of the platform.

Ruhail Amin 13-November-2018

VMLY&R India will manage the digital strategy and communication for the entire portfolio across Facebook, Twitter, and Youtube

exchange4media Staff 13-November-2018

The 360-degree directive will include site branding, creative and media strategy, social media, SEO, ORM, mobile and content marketing, and search engine marketing (SEM) across digital platforms

exchange4media Staff 12-November-2018

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